Since opening a little less than a year ago Phat Philly Cheesesteaks has gotten 275 mostly positive reviews on Yelp. How did it get so many when so many other businesses go unnoticed? Owner Isaac Mogannam sits down with us and tells us how they did it and what effects Yelp has had on his business.
[Robert Scoble is the founder of Building 43 and makes his bones as an emerging technology fanatic and interviewer of movers and shakers in tech and social media.]
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