Comments on: Sidestepping the Comscore Brawl http://siliconangle.com/blog/2010/01/25/sidestepping-the-comscore-brawl/ Computer Science meets Social Science Thu, 09 Feb 2012 18:10:56 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Tweets that mention SiliconANGLE — Blog — Sidestepping the Comscore Brawl -- Topsy.com http://siliconangle.com/blog/2010/01/25/sidestepping-the-comscore-brawl/comment-page-1/#comment-12268 Tweets that mention SiliconANGLE — Blog — Sidestepping the Comscore Brawl -- Topsy.com Tue, 26 Jan 2010 04:15:50 +0000 http://siliconangle.com/?p=12554#comment-12268 [...] This post was mentioned on Twitter by Mark 'Rizzn' Hopkins, Silicon Angle, Rflowers127, Gittees, NYC Tech Eqentia and others. NYC Tech Eqentia said: Sidestepping the Comscore Brawl: Source: SiliconANGLE http://url4.eu/1DkTT [...] [...] This post was mentioned on Twitter by Mark 'Rizzn' Hopkins, Silicon Angle, Rflowers127, Gittees, NYC Tech Eqentia and others. NYC Tech Eqentia said: Sidestepping the Comscore Brawl: Source: SiliconANGLE http://url4.eu/1DkTT [...]

]]> By: Mark 'Rizzn' Hopkins http://siliconangle.com/blog/2010/01/25/sidestepping-the-comscore-brawl/comment-page-1/#comment-12241 Mark 'Rizzn' Hopkins Mon, 25 Jan 2010 18:54:37 +0000 http://siliconangle.com/?p=12554#comment-12241 This is exactly the sort of thing I talk about when I give my speech on monetizing blog traffic. You can make much more money with sponsorship than advertising. Automated networks are great for making the extra buck, and we need the comscores, quantcasts and competes for independent measurement of that, for sure... But your real revenue comes from selling the concept to people who care about what your site is about. This is exactly the sort of thing I talk about when I give my speech on monetizing blog traffic.

You can make much more money with sponsorship than advertising. Automated networks are great for making the extra buck, and we need the comscores, quantcasts and competes for independent measurement of that, for sure…

But your real revenue comes from selling the concept to people who care about what your site is about.

]]> By: John Furrier http://siliconangle.com/blog/2010/01/25/sidestepping-the-comscore-brawl/comment-page-1/#comment-12232 John Furrier Mon, 25 Jan 2010 17:04:05 +0000 http://siliconangle.com/?p=12554#comment-12232 Advertisers are not educated on online media 2.0 - for example our blog here gets a much higher amount of time spent on the site then some of the top tech news blogs .. that means that people scan most blogs yet read SiliconAngle.com (this one). Millennnial Media and Rackspace are the smartest advertisers on the planet. Advertisers are not educated on online media 2.0 – for example our blog here gets a much higher amount of time spent on the site then some of the top tech news blogs .. that means that people scan most blogs yet read SiliconAngle.com (this one).

Millennnial Media and Rackspace are the smartest advertisers on the planet.

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