Why the (My) Damn Channel Deal Matters

image Remember when I talked about international opportunities in TV earlier this year in the New Media Minute? Now we’re seeing even more evidence of that trend because the popular Web series "Break a Leg" just sold the licensing rights to its show to Fox Italy, marking a big step for Web producers looking to graduate to the TV set. Another possible route to the TV may come through smart partnerships like the one inked between Fox TV studios digital shop Fox 15 Gigs and the Web destination MyDamnChannel – two of the hottest digital players around. For more on why this deal matters, watch this week’s episode of the New Media Minute.

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About Daisy Whitney

By day, Daisy Whitney is a producer, on-air correspondent, podcaster and raconteur in the new media business. At night, she writes novels for teens and is the author of The Mockingbirds, to be published by Little, Brown in Fall 2010. You can mark it on your “to-read” shelf on GoodReads! When Daisy’s not inventing fictional high school worlds, she produces conferences for iMedia and provides strategy consulting to businesses on their online video presence and the online video marketplace. As a reporter, Daisy covers new media for NBC’s KNTV, ABCNews.com, Beet.TV, MediaPost and others. She is one of the first journalists to launch her own online newscast that covers the business of Internet video – the New Media Minute that is produced in partnership with NATPE. Her work is regularly read and watched by executives across the television, cable, advertising and Internet businesses. She also hosts the top-ranked iTunes audio podcast “This Week in Media,” which you should totally subscribe to. She LOVES talking about books, shoes, chocolate chip cookies and the world’s most amazing dog, who happens to be named for a flower too, Violet (Daisy’s dog). You can follow her blog on writing, reading and editing on her site at DaisyWhitney.com.