UPDATED 13:35 EST / NOVEMBER 02 2010

Social Media Partakes in US Mid-Term Elections

It may be as directly involved in the elections processes, but social media has evolved to be a solid information carrier of almost all election happenings in and out of the state.

With a huge audience and faster information dissemination, social media will play an enormous role in 3 important election scenarios: (1) to hail up citizens of the United States to go out and vote, (2) prevent cheating or any form of electoral deceit and (3) the much anticipated election results. With more than 400 seats that should be filled out in the United States House of Representatives and several more for other key positions, social media’s presence may be deemed more valuable.

Facebook- the social network giant Facebook has launched numerous applications calling for Americans to vote on Tuesday. One of these applications will aid a voter in searching for his or her polling place—this is called Facebook Polling Place Locator. As you log on to Facebook, widgets and icons will appear immediately. This lists all of your friends who are using the application and has already confirmed that he or she already voted.

Twitter- on the day of the election, Twitter is hoping to release blow-by-blow accounts and up-to-the-minute updates on what is happening during the midterm elections. Aside from “tweeting”, some of the people within the Twitter community in the country, the organization will be linking visual effects and analysis over change in status on Twitter.

Media Coverage (ABC, CBS, Fox, NBC and PBS)- these media networks will be covering the whole midterm election day and will be educating the people on how to ensure that the platforms are working fine.

Social media has been growing in relevance for elections and political races, as it’s the new communication channel, for marketing and demonstrations.  We saw a huge surge in interest from politicians during the presidential elections a couple of years ago, and the midterms have brought about a surge in interest for various campaigns.


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