At Momentum conference held in Lisbon, EMC represented by Mark Lewis enforced the idea that the future development in IT will be overlooked by business apps.
EMC’s chief strategy officer admitted that apps are being very popular among Androids, iPhone or iPad, that it will be shameful not for offer more attention to this drive.
Applications that run on the mobile devices are efficient and popular, as we see with the recent 37Signals release and other marketing efforts put forth by Apple, and the common use of internet browser when surfing the internet is not available any more. Internet users spend their time on social media interfaces, such as Facebook or Twitter.
Mark Lewis, interviewed by V3.co.uk predicted a bright future for the development of business apps. The gains in personal life that apps bring for the smartphone users can be wisely transfigured to business environment "Look at how well they help productivity in our personal lives, and any business would be a fool not to adopt them in a similar way. We should be driving everything to the same set of modern platforms."
In short time, these apps will be the interaction media between business users and corporate data. The speculation is still available as currently the business environment lacks this type of apps "These small apps are the future, but they are almost non-existent for business use today," he said.
EMC President and COO Pat Gelsinger covers all the angles from VMware with John Furrier and Dave Vellante.
An eloquent example is Lewis’s experience about which he talks. He concedes the fact that he replaced the constant use of his laptop with a smartphone.
"Half the people at EMC own an iPad," he said. "I paid for mine myself, and have an EMC laptop I don’t like much and don’t even carry with me anymore."
Consumer apps currently available for these platforms offer a much more efficient way of interacting with content on sites such as Facebook than traditional browser-based navigation, and should be exploited by corporates, according to Lewis.
For EMC, this is a good thing. Business apps on mobile devices means big business for the cloud. As cloud servers and hosting services provide more analytics to enterprise clients, the more they’ll be able to offer to end users, such as business workers. Making a team more efficient, in an affordable manner, is something that will certainly trickle its way through workers in every industry and arena.
[...] Where Business Apps will Take the Cloud: EMC Chief Strategist Mark Lewis At Momentum conference held in Lisbon, EMC represented by Mark Lewis enforced the idea that the future development in IT will be overlooked by business apps. EMC's chief strategy officer admitted that apps are being very popular among Androids, iPhone or iPad, that it will be shameful not for offer more attention to this drive. Applications that [...] Where Business Apps will Take the Cloud: EMC … Read more on SiliconANGLE [...]
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