The running theme for many companies that participated in the CTIA Enterprise & Applications conference last week was BYOD, seeking ways to extend devices, support and services beyond iPhone or Android boundaries. But this growing trend would be nothing without a booming device ecosystem to drive mobile workers and enterprise needs. Especially in the tablet realm, CTIA didn’t disappoint with device launches this year.
Possibly the most noteworthy development at the CTIA Fall 2011 show in San Diego would have been the much hyped Samsung Galaxy Nexus unveiling. Samsung was expected to showcase a new Nexus series phone powered by Android OS during CTIA, along with Google’s new version of the mobile platform – Android Ice Cream Sandwich. But both the companies decided to postpone the new product announcement, saying that this was homage to the memory of Steve Jobs.
Samsung: where Enterprise meets Device
Samsung also announced a project called Enterprise Alliance Program, in which it plan to contribute to corporate users by offering Samsung mobile business environment. As part of the Enterprise Alliance Program, Samsung will create a single ecosystem, which will expand the company market segment and create opportunities for corporate users. This is something Dell seems to be working towards as well.
Interest in participating in the Samsung Enterprise Alliance Program had already generated a stimulating response with an early partner in American Airlines, which plans to buy 6000 Galaxy Tab 10.1 tablets for use on aircrafts. The University of Southern Mississippi is also planning to buy 1000 Tabs to encourage and award its best students.
The company also unveiled three of its latest smartphones at CTIA 2011. The first offering is Stratosphere drove by Cortex A8 using Hummingbird 1GHz processing power, running Android 2.3 Gingerbread with TouchWiz interface, and support for Verizon Wireless’s latest LTE 4G connectivity. The next is the Transfix, designed with QWERTY keyboard and uses 800 MHz processor, 3.2 inch HVGA resolution, 3 MP camera on the back and running on Android 2.3 Gingerbread. The last one is Samsung’s Ultra Transform.
T-Mobile introduces the Springboard Tablet in the lower price range, going head to head with Amazon’s upcoming Kindle Fire. The Tablet, built by Huawei, comes with a 1.2-gigahertz processor, Android Honeycomb, 5-megapixel camera and HDMI connections.
AT&T’s Toggle for Work and Play
AT&T announced its AT&T Toggle product at CTIA. AT&T Toggle allows Android phones and tablets to securely separate work email, calendars, and apps through a service powered by Enterpoid. The company is also considering expanding its availability to other mobile operating systems apart from Android.
Verizon’s Dual-Persona Mobile Software
Verizon has its own enterprise-ready solution for mobile workers, announcing the dual-persona mobile software in partnership with VMware. Similar to AT&T Toggle, it allows business users to have two phones in one to support and secure work, personal and business data.
Motorola 3LM Mixes Business and Pleasure
Motorola Mobility unit 3LM launched its security and management software for Android devices as well. The software encrypts the content of the phone, remotely wipes the device if it gets lost or stolen, creates a secure VPN network connection back to the company, providing complete security for IT to track and manage the device for business.
Huawei LTE Phones Next Year
Huawei had several announcements and gadgets to reveal at CTIA, saying it would begin selling LTE phones in the next year. The company has also introduced the mid-range smartphone called Ascend II. The phone has 3.5 inch screen with HVGA resolution, processor speed of 600 MHz and runs on Android 2.3 Gingerbread.