UPDATED 11:47 EDT / MARCH 29 2012

New Media Minute: How to Build and Boost Your Brand’s YouTube Channel

All brands should be on YouTube, but feeding a YouTube brand
channel can feel like a daunting task. However, there are many ways to
build up the video in your brand channel without producing all the
videos in house. At a recent conference, YouTube executive Eric
Meyerson offered several tips for brands to boost their YouTube
presence through original videos, content curation and consumer
content. For more details, check out this week’s New Media Minute.

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