UPDATED 18:53 EST / JULY 19 2012

Google Q2 Earnings Strong As Focus Shifts to Hardware, But It’s Still An Advertising Company

Google reported earnings for the second quarter of 2012 – it’s first earnings statement since the closure of the Motorola Mobility acquisition at the end of May- posting a very strong $2.79 billion, or $8.42 a share, on revenue of $9.61 billion (excluding the costs of traffic acquisition).

The problem is that Wall Street was looking for $10.04 a share on revenue of $8.41 billion. Not that investors seem to mind terribly – Google stock has been up around four percent since Google made the announcement.

“Google standalone had a strong quarter with 21% year-on-year revenue growth, and we launched a bunch of exciting new products at I/O – in particular the Nexus 7 tablet, which has received rave reviews. This quarter is also special because Motorola is now part of the Google family, and we’re excited about the potential to build great devices for users,” said Google CEO Larry Page in a prepared statement.

And speaking of Motorola Mobility, the earnings statement indicates that Motorola revenues were $1.25 billion: $843 million in mobile and the rest in home electronic sales.

As ZDNet’s Rachel King notes, there’s still plenty of skepticism around Google’s move into the hardware market. Motorola Mobility will retain its independence and will continue on as an Android licensee, likely to keep the rest of Google’s Android handset manufacturing partners happy. But investors are still wondering if diversification into mobile is a wise move for the search giant.

And a search giant is what Google remains. Google can brag all it wants about customers for the Google Apps productivity suite, or that Android and the Google Play is seeing a huge uptick, but the real revenue growth for Google is still being driven by advertising. On the conference call announcing the earnings, Google Chief Business Officer Nikesh Arora hyped YouTube as “a proven winner for the ecosystem,” and $11 billion of revenues came from “advertising and other” sources, showing where the company’s priorities lie.

So the real question here is simply this: Is a hardware strategy a major part of an effort for Google to diversify its revenues outside of its advertising goldmine, or are the critics who say that Google has its fingers in too many pies correct? It’s an especially pressing question in light of CEO Larry Page’s absence from both the Google I/O conference and  this earnings call due to health issues. It’s going to be interesting finding out exactly what Google’s roadmap here is.


A message from John Furrier, co-founder of SiliconANGLE:

Support our mission to keep content open and free by engaging with theCUBE community. Join theCUBE’s Alumni Trust Network, where technology leaders connect, share intelligence and create opportunities.

  • 15M+ viewers of theCUBE videos, powering conversations across AI, cloud, cybersecurity and more
  • 11.4k+ theCUBE alumni — Connect with more than 11,400 tech and business leaders shaping the future through a unique trusted-based network.
About SiliconANGLE Media
SiliconANGLE Media is a recognized leader in digital media innovation, uniting breakthrough technology, strategic insights and real-time audience engagement. As the parent company of SiliconANGLE, theCUBE Network, theCUBE Research, CUBE365, theCUBE AI and theCUBE SuperStudios — with flagship locations in Silicon Valley and the New York Stock Exchange — SiliconANGLE Media operates at the intersection of media, technology and AI.

Founded by tech visionaries John Furrier and Dave Vellante, SiliconANGLE Media has built a dynamic ecosystem of industry-leading digital media brands that reach 15+ million elite tech professionals. Our new proprietary theCUBE AI Video Cloud is breaking ground in audience interaction, leveraging theCUBEai.com neural network to help technology companies make data-driven decisions and stay at the forefront of industry conversations.