UPDATED 11:20 EDT / DECEMBER 19 2013

Chronicles from #theCUBE: Looking back | #hpdiscover 2013

theCUBE traveled to Barcelona, Spain to cover #hpdiscover, Hewlett-Packard’s largest event in Europe.

theCUBE knows no boundaries. If an enterprise-tech company plans to hold a summit on the moon, we plan to be there. In the latest rendition of #hpdiscover, European-style, Meg Whitman and her army took Barcelona, Spain by storm. Who was there to provide you with the best end to end coverage of the event without ever having your passport stamped? theCUBE hosts, John Furrier and Dave Vellante, of course.

Throughout our three days of coverage we brought to you the best of guests, HP executives, customers and industry analysts. Yes, we know Meg did not make it on theCUBE but the invitation will always be there for her and when she decides to join us we will be there with open arms. Meg aside, we covered a range of topics including:

  • Project Sharks
  • HP Servers
  • HP Software
  • HP announcements
  • Software-Defined Data Center
  • OpenStack
  • Amazon vs. HP


Simply put, should you have any desire to learn more about the ongoings at HP and their current standing within the enterprise this is your home.

To enhance your viewer experience we have created a brand new on-demand video player for you to explore everything that happened on theCUBE at #hpdiscover. You can find this player located HERE . . . stay tuned as we will be curating all of our recent events in this new fashion to enhance your viewer experience.

Now for the recap.

Day 1

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Scott Weller – VP & GM, HP Technology Services, Support                              
theCUBE hosts John and Dave welcomed Scott Weller as the first guest to theCUBE on Tuesday morning in Barcelona, Spain. John and Dave provide their opinions on HP and discuss, with Weller, the future of the company. Weller talks, in-depth, about the changes Meg Whitman, CEO, HP, is making at the helm and provides insight into the latest financial reports out of Palo Alto, CA.

Watch The Highlights Here

Xavier Poisson Gouyou Beauchamps – EMEA VP of Cloud Computing, HP
Xavier Poisson Gouya Beauchamps joined theCUBE hosts, John and Dave, to talk about the cloud in EMEA. In this conversation Beauchamps talks about HP’s cloud management structure, cloud developers and the differences between the cloud business in Europe and the United States.

Watch The Highlights Here

Craig Nunes – VP of WW Marketing, HP Storage
CUBE alum, Craig Nunes visited theCUBE in Barcelona to discuss HP’s product announcements and provide hosts, John and Dave, with updates on 3Par and macro-trends in the storage space. Craig and John discuss the latests storage innovations and have a conversation about polymorphic simplicity!

Want to know the latest on the next generation of HP’s Store Once Family? Watch The Highlights Here

Victor Laurel – Director of Strategic Architecture, Archutech
Victor joined theCUBE hosts, John and Dave, to talk about finding cloud solutions in the present marketplace. Victor provides an overview of Archutech and their cloud architecture and how hyperscale will be brought into the enterprise.

What are the differences between technological desires in Europe and USA? Watch The Highlights Here

Brad Kirby – Group Manager, HP Converged Systems
Marian Lakov – Principal Architect – IT, United Airlines
Brad and Marian visited theCUBE to talk about converged systems and HP’s relationship with United Airlines. Brad talks about HP OneView and how they are accommodating customers converged infrastructures. Marian discusses the challenges at United, prior to using HP OneView, and the deployment process of the product.

What is the clouds effect on United? Watch The Highlights Here

Bethany Mayer, SVP & GM, HP Networking
SDN is exploding! Bethany Mayer provides a SDN – State of the Union in her theCUBE appearance at #hpdiscover in Barcelona, Spain. theCUBE hosts, John and Dave, talk with Bethany about Hyperscale in the Enterprise, HP Networking and HP’s relationship with VSX.

Curious about new trends in SDN and the differences between Amazon and HP’s go-to-market strategy? Watch The Highlights Here

David Scott, SVP & GM, HP Storage
If you need an update on HP storage this is an interview you do not want to miss. Former 3Par CEO, David Scott, visited theCUBE to discuss the current landscape in HP’s storage department and reflect on HP’s 3Par acquisition. Additionally, David talks with theCUBE hosts, John and Dave, about Software-Defined and what it means for HP.

Curious about HP’s announcements, regarding StoreOnce and StoreAll? Watch The Highlights Here

Seamus Dunne – VP Data Center & Cloud Services, HP    
Seamus Dunne, native of the Green Isle, joined theCUBE hosts, John and Dave, to talk HP Cloud. Seamus provides unique insight into areas where customers are making mistakes in the cloud and how HP is helping their customers embrace new cloud technologies.

Interested in hearing about HP Technology Services use cases? Watch The Highlights Here

Day 2

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Jerome Lebat – CTO, HP Software
In the Open Stack community it is often debated who is the anchor? Who is the essential leader in captaining this AWS opponent. Is it HP? Jerome Lebat believes this to be true, echoing the voices of his co-workers when he visited theCUBE at #hpdiscover. In this interview theCUBE hosts, John and Dave, ask Jerome about HP Softeware startegy going forward and dissect the Software-Defined Data Center.

Need the latest update on the ongoing competition between Open Stack and AWS? Watch The Highlights Here

Robert Youngjohns – SVP & GM, HP Autonomy
Is the Paas Market Space real? Robert Youngjohns joined theCUBE hosts, John and Dave, to talk about PaaS and the current ongoings within the HP Software group. In his conversation with John and Dave, at #hpdiscover, Robert provides insight into the HP Software investment strategy and the current developer community.

Curious about the humanization of Big Data? Watch The Highlights Here

Kevin Garrison – Director, HP Converged Systems
One of the hottest topics at #hpdiscover . . . HP Project Sharks. Kevin Garrison joined theCUBE hosts, John and Dave, in Barcelona, Spain to break down Sharks and the latest on goings with HP Channel. Kevin also provides an update on the Channel reseller landscape and perspectives from both the buyer and seller sides of the equation.

Want to take a look back at Wikibon’s HP Channel forecast? Watch The Highlights Here

Alastair Winner – VP, HP Technology Services Networking                                     
As we head into 2014 theCUBE looks to provide valuable insight into the IT landscape and locate where customers are experiencing pain points. To provide a HP perspective theCUBE invited Alastair Winner to join hosts John and Dave in a conversation about HP Technology Services Networking. In this interview Alastair talks about customer use cases and the conversations he is having with them.

Will this be the year of VDI, finally? Watch The Highlights Here

Pete Robinson – Storage Manager, ExactTarget
Vish Mulchand – Director of Product Management, HP Storage                                

To obtain the viewpoints of both HP products and the manner in which their customers make use of them we invited Pete Robinson of ExactTarget and Vish Mulchand of HP Storage to join theCUBE to talk about their partnership. Pete and Vish joined theCUBE host Dave Vellante at #hpdiscover in Barcelona, Spain to talk about ExactTarget’s 3Par experience and HP Flash.

For a full take on the full 3 Par user experience before & during deployment Watch The Highlights Here

Johan Deschuyffeleer – SVP & GM, HP Technology Services Consulting            
To obtain an update about HP Cloud theCUBE hosts, John and Dave, welcomed Johan Deschuffeleer to theCUBE! In Johan’s visit to theCUBE he talks about new customer demands in the cloud and the road map for those wanting to enter the hybrid cloud.

Want to know about the realities of Transformation IT? Watch The Highlights Here

Colin Mahoney – VP & GM, HP Vertica                                                                                
For an update on HP Vertica theCUBE turned to CUBE alumni, Colin Mahoney. In his conversation with theCUBE hosts, John and Dave, Colin talks about the entrepreneurial spirit at HP and provides insight into the HP HAVEn vision. Colin also talks about recent trends in tech and which computer science programs HP looks at for new hires.

Curious about the relationship between HP IT & HP Vertica? Watch The Highlights Here

Ramon Baez – CIO, HP Cloud Services                                                                       
Ramon Baez visited theCUBE at #hpdiscover to talk about how HP is handling the new era of BYOD (Bring Your Own Device). Additionally, Ramon provides theCUBE hosts, John and Dave, with an update on HP IT and the Vertica investment and developer culture at HP.

Want to know about what it is like to be the CIO at HP? Watch The Highlights Here

Margaret Dawson – VP Product Marketing & Cloud Evangelist, HP Cloud Services
CUBE alumni Margaret Dawson joined hosts John and Dave once again to provide an update on HP’s cloud strategy at #hpdiscover. Margaret also talks about what enterprise-grade means to HP and the differences between the HP and Amazon Cloud SLA.

Does Cloud cannibalize traditional infrastructure sales? Watch The Highlights Here

Tom Joyce – SVP & GM, HP Converged Systems
To provide a full update from HP Converged Systems team Tom Joyce visited theCUBE at #hpdiscover in Barcelona, Spain. In this conversation theCUBE hosts, John and Dave, ask Tom about operations engineering, Project Sharks and Meg Whitman’s leadership style.

To find out about Tom’s conversations with Meg and HP Converged System’s target customer Watch The Highlights Here

Randy Meyer – VP & GM of HP Integrity Servers
Randy Meyer visited theCUBE at #hpdiscover to talk about the HP Integrity Server business. In this interview Randy talks to theCUBE hosts, John and Dave, about Project Kraken and customer demands in the server marketplace.

Curious about what the future holds for HP Integrity Servers? Watch The Highlights Here

DAY 3

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Saar Gillai – SVP & GM, HP Cloud
Cube alumni, Saar Gillai visited theCUBE once again at #hpdiscover. theCUBE hosts, John and Dave, ask Saar about the building the HP Cloud and HPs commitment to OpenStack. Additionally, Saar talks about some recent tech partnerships in the enterprise and hybrid cloud.

What factors were critical to success for HP Cloud? Watch The Highlights Here

Greg Scherer – VP Server & Storage, Broadcom
Jerome Riboulon – HP Server Business Development Manager, HP
Jerome and Greg visited theCUBE at #hpdiscover to talk about the partnership between Broadcom and HP. In this conversation with theCUBE host, John, they talk about technological disparancies between EMEA and North America before diving into a discussion about what it means to customers when there is no lock-in.

Want to know how HP has succeeded by staying open? Watch The Highlights Here

Antonio Neri – SVP & GM, HP Servers
CUBE alumni, Antonio Neri came by theCUBE to talk with John and Dave about his vision for HP servers and what trends he is seeing in the server ecosystem. In this conversation Dave asks about how HP is helping the financial services industry and how the HP supply chain is providing them with a competitive advantage.

Want to know what HP is like under Meg Whitman? Watch The Highlights Here

John Gromala – Sr. Director Hyperscale Product Manager
John Gromala visited theCUBE to provide an update on Moonshot, HP’s software-defined server. In his conversation with theCUBE hosts, John and Dave, Gromala discusses the software-defined data center and the market segmentation for Moonshot.

For a full recap on HP Moonshot, ranging from use cases and their vision Watch The Highlights Here

Jim Ganthier –  VP Global Marketing, HP Servers
Long time CUBE alumni, Jim Ganthier visited theCUBE once again at #hpdiscover in Barcelona, Spain. In this conversation with theCUBE hosts, John and Dave, Ganthier talks about how HP servers are different, compared to the competition, and why HP Moonshot was built. Additionally, Ganthier gives theCUBE an update on HP’s market share and his viewpoints on the future of service management.

Curious how HP plans to compete with Amazon? Watch The Highlights Here

Jeff Carlat – Director of Product Management, HP Converged Systems
Brent Sullivan – Director HP Strategic Aliance, VMware
Jeff and Brent joined theCUBE host, Dave, in a conversation about HP and their partnership with VMware. In this discussion the trio discuss converged infrastructures and the process which customers go through in choosing their path.

Why does VMware care about converged infrastructures? Watch The Highlights Here


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