theCUBE traveled to Las Vegas, NV to cover #ibmedge an event that looked at the future of infrastructure innovation.

• Is the future of infrastructure in the cloud or on-prem?
• Will it be optimizing social business?
• Will IBM’s partnership with Lenovo prove to be a fruitful investment?
• What is IBM’s SDS (Software Defined Storage) Strategy?
• Will end-user’s actually put Open Stack to use?

 

These are all questions we had prior to setting up our mobile tv studio in The Sands Convention Hall, in Las Vegas, NV. Over the course of two days (May 19-20, 2014) we interviewed over 40 thought leaders in the infrastructure space to do what theCUBE does best – extract the signal from the noise.

Below you will find our collection of interviews from #ibmedge with links to all of our interviews inside of our unique data-enhanced video player – enjoy!

Watch All #ibmedge interviews HERE
The #ibmedge CrowdChat HERE

Day 1 Interviews At #ibmedge

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Rohit Mehra, VP of Network Infrastructure, IDC

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Networking afficionado Rohit joined theCUBE hosts Dave and Stu in theCUBE at #ibmedge to discuss networking, naturally. Rohit provides interesting insight into the networking market and talks about the role that OpenStack will play going forward.

Are there opportunities in the market for all companies or is Cisco’s stranglehold of the market to tight?

Watch Rohit’s interview HERE to find out.

Bob Elliott, VP Storage, Mainline

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For some insight into what it is like to be an IBM Partner tune into Bob’s interview with Dave and Jeff from #ibmedge. In his theCUBE interview Bob talks about sustainable advantages in storage and how big data has altered the storage industry.

What creates loyalty in the channel? Watch Bob’s interview HERE to find out.

Pamela Gillman, Mgr. Data Analysis Services Group, National Center for Atmospheric Research (NCAR)

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Pamela visited theCUBE at #ibmedge to discuss the latest ongoings in a topic that has, in recent years, captured the imagination of our nation – climate change. In her interview Pamela explains how NCAR is providing resources for atmospheric researchers to study the climate.

To learn how NCAR is utilizing big data to help researchers further understand the evolution of our climate watch Pamela’s interview HERE.

Tahir Ali, Director Enterprise Technology, City of Hope, National Medical Center

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How can IT solutions help fight cancer? The answer is not simple but Tahir visited theCUBE at #Ibmedge to discuss how enhancing the IT solutions at the City of Hope National Medical Center is helping enhance their ability to use money on more important matters like health practices and research.

The main challenge for keeping costs down is the rapid growth in data associated with healthcare research. Curious as to how much the year to year increase is in data at health care research facilities? Watch Tahir’s interview HERE.

Jon Toigo – Managing Partner, Toigo Partners International

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Jon joined theCUBE hosts Dave and Jeff at #ibmedge to provides his take on the all buzz are Software Defined. In his theCUBE interview Jon talks about the importance of openness within Software Defined and wheter or not Software Defined Networks are beneficial for the industry.

Could tape usability surpass that of disks? Watch Jon’s interview HERE to find out.

Michael North, NFL Senior Director of Broadcast Planning & Scheduling, NFL

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The NFL season is only three months away! Ever wonder how the schedule is produced? Michael North came by theCUBE at #ibmedge to provide us with that exact information. In his theCUBE interview Michael talks about the difficulty in balancing the desires of the television networks with the demands of the players association for fairness in scheduling.

Why are the Seahawks playing the 49ers on Thanksgiving instead of opening night? Watch Michael’s interview HERE to find out.

Tom Rosamilia, SVP IBM STG, IBM

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Tom visited theCUBE at #ibmedge to discuss how Big Data, Cloud and Mobile are impacting IBM’s business. Tom also explains to theCUBE hosts Dave and Stu how success within infrastructure will play a major role in future successes for IBM and what the future holds for OpenStack.

What is the Race to Zero Myth? Watch Tom’s interview HERE to find out.

Stephen Jones, CTO, TriDatum

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Stephen visited theCUBE in Las Vegas, NV to talk about mobility and always on productivity. In his theCUBE interview Stephen discusses the struggles that most companies go through when they attempt to go mobile and talks about why TriDatum is at #ibmedge.

Watch Stephen’s interview HERE.

Dylan Larson Director Xeon Platform Marketing, Intel

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Are disruptions like flash causing Intel to rethink strategy? Dylan joined Dave and Jeff to provide insight into Intel’s latest initiatives and discuss IBM’s latest innovations. In his theCUBE interview Dylan talks about OpenStack’s impact on the security industry and problems that are created by rapid innovation.

For updates on Xeon Platform Marketing watch Dylan’s interview HERE.

Andrea Nelson, Director of Marketing Storage Division, Intel

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Andrea visited theCUBE at #ibmedge to talk about Intel’s storage business. In her interview she talks about trends in big data and Intel’s future business objectives.

Want to know more about Intel’s involvement with OpenStack? Watch Andrea’s interview HERE to find out.

Jim Larsen, Business Development Manager, Comms & Storage, Intel

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How is Intel’s relationship with IBM changing? Jim visited theCUBE at #ibmedge to talk about Intel’s relationship with IBM and to discuss the impact of hyperscale on the market. Additionally, in his theCUBE interview Jim discusses Software Defined Applications and the current state of the networking market

For an update on recent activities at Intel watch Jim’s theCUBE interview HERE.

Mike Smith, CIO, Lee Memorial Health System

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Mike visited theCUBE at #ibmedge to discuss how LMHS is using IBM products to enhance their business.

In his theCUBE interview Mike talks about how big data and mobile are impacting the healthcare industry.

Who is the Chief Data Officer at LMHS? Watch Mike’s interview HERE to find out.

Robert Moniz, VP & GM, GlassHouse Systems

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Robert joined Dave and Stu in theCUBE to talk about Storage. Robert talks about the differentiating factors that exist at GreenHouse Systems as compared to the rest of the storage and industry and discusses what it is like to be partners with IBM.

To hear some insights into the current debate over Software Defined Storage Infrastructures watch Robert’s interview HERE.

Steve Wojowecz, VP Storage & Network Management SW Development, IBM

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Why is it in IBM’s best interest to own the Storage Hardware? Steve visited theCUBE to discuss this and Storage Virtualization. Additionally, Steve joins theCUBE hosts, Dave and Stu, in a discussion about Software Defined.

Why are all CIOs jealous of Google? Watch Steve’s interview HERE to find out.

Day 1 Wrap

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After one day of coverage at #ibmedge Dave, David and Stu discuss:

• – the latest IBM announcements in storage
• – Flash applications trends
• – The importance of infrastructure in applications
• – Which enterprises are controlling the Open Source game

Watch insights from theCUBE analysts HERE.

Day 2 Interviews From #ibmedge

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Laura Guio, VP & Business Line Executive, STG, IBM

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Laura visited theCUBE at #ibmedge to discuss why infrastructure matters for IBM. In her theCUBE interview Laura also talks about her interactions with customers and how IBM responds to their needs and desires.

What is IBM’s stance when it comes to disruptive technology? Watch Laura’s interview HERE to find out.

Norman Filicetti, President, Data Integrity

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Norman joined John and Dave in theCUBE at #ibmedge to discuss business at Data Integrity. In his interview he talks about X86 and provides his thoughts on the ecosystem as a whole. Norman also compares the Canadian and American markets.

What does Norman think about Social and Cloud? Watch his interview HERE to find out.

Brendon McCaulley, Executive Director, IT Service Operations, Heartland Payments Systems

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IT budgets were a major topic at #ibmedge – Brendon from Heartland Payments Systems visited theCUBE in Las Vegas, NV to talk about IT budgets and the fight to get to 50/50. Brendon also discusses the transformation of IT in the modern era and what it is like to build a horizontal platform infrastructure.

How can more of the IT budget be devoted to research? Watch Brendon’s interview HERE to find out.

Alessandro Perrino & Mateo Frare Barutti

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If you are interested in Italian tech trends this is a must watch interview. Alessandro and Mateo joined theCUBE host Dave at #Ibmedge to talk about outsourcing and data centers in Italy.

Curious about the Italian Market and how it differs from the US? Watch Alessandro and Mateo’s interview HERE.

Carl Deschenes, Co-President, PCD Solutions

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IBM’s partnership with Lenovo was a major topic at #Ibmedge. When Carl visited theCUBE we were able to ask him about the acquisitions impact on PCD solutions. PCD Solutions was also a winner of The Winning Edge for converting their customers to a new computing approach in Canada.

Watch Carl’s interview HERE.

Jeff Guenthner, Director Solutions Architecture, Chouinard & Myhre, Inc.

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Jeff visited theCUBE at #ibmedge to talk about the culture of IT transformation. In his interview Jeff talks about what it is like to be an IBM partner and why it is difficult to be a CIO in the business world today.

Is the end user more sophisticated inside Silicon Valley? Watch Jeff’s interview HERE to find out his opinion.

Steve DeLuca, SVP of Sales, Micro Strategies AND Ray Scardelli, VP Sales & Marketing, Micro Strategies

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Steve and Ray joined John in theCUBE at #ibmedge to talk about Infrastructure’s role in the enterprise. Steve and Ray  also talk about bening a partner at IBM and what they are doing well and what needs to be worked on. Before leaving Steve and Ray talk about the current state of the Infrastructure industry.

What are the important aspects when it comes to deploying cloud? Watch Steve and Ray’s interview HERE to find out.

Sebastian Krause, VP Global Storage Sales, IBM

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What has been the customer’s reaction to IBM’s Elastic Storage? Sebastian joined theCUBE hosts, John and Dave, to discuss customer feedback to IBM and how IBM is differentiating themselves in the infrastructure market.

How did IBM move so fast in refreshing their infrastructure portfolio? Watch Sebastian’s interview HERE to find out.

Bill Jones, VP Business Development, Jeskell

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Bill joined theCUBE hosts John and Dave in Las Vegas, NV at #Ibmedge to talk about implementing cloud in the federal marketplace. In his theCUBE interview Bill explains how the transformation to cloud begins and how it is helping aid federal endeavours.

What was it like to work at IBM for 40 years? Watch Bill’s interview HERE to find out.

Jamie Thomas, GM Software Defined Systems & Storage, IBM

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Jamie, one of our 100 #womenintech worth wacthing, visited theCUBE once again at #Ibmedge to talk about her transition from the software to the hardware side of the business. In her theCUBE interview Jamie talks about the reasonings behind the latest IBM announcements and how IBM speaks to their customers, both current and potential, about storage.

How is IBM Different than the large storage suppliers? Watch Jamie’s interview HERE to find out.

Swamy Kocherlakota, Managing Director of Infrastructure & Architecture, BNY Mellon

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The topic of Open Source is at the forefront of many tech conversations in Silicon Valley. Swamy visited theCUBE at #ibmedge to discuss IBM’s play in the OpenSource community and why BNY Mellon is leveraging Open Source technology to improve their business.

Is Open Source a main spring in innovation? Listen to Swamy’s opinion HERE.

Mike Harrison, Vice President, IBM Business Unit, Brocade

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Mike visited theCUBE at #Ibmedge to discuss how Brocade fits in with storage applications. In his theCUBE interview Mike explains why he comes to #ibmedge and provides an overview of Brocade’s relationship with IBM.

What are the biggest security issues in the cloud. Watch Mike’s interview HERE to find out.

Woody Hutsell, Manager FlashSystems Portfolio Strategy Product Enablement, IBM

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Woody, a 14 year flash memory veteran, joined theCUBE hosts John and Dave to talk about the state of the flash marketplace at #ibmedge in Las Vegas, NV. In his theCUBE interview Woody talks about IBM’s place in the marketplace and looks at the complications that are on the horizon with rapid data growth.

Watch Woody’s interview HERE.

Michael Kuhn, VP & BLE FlashSystems, IBM

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How is flash helping businesses transform themselves? Flash is allowing businesses to move to real time. At #ibmedge Michael visited theCUBE to discuss current flash solutions for businesses and their mobile capabilities. Michael also talks about IBM’s martketing strategy and how IBM is competing with the rest of the enterprise.

Want to know where IBM is allocating their investment funds? Watch Michael’s interview HERE.

Bernie Spang, VP Strategy, Software Defined Environments, IBM

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IBM’s storage strategy was a major topic at #ibmedge – Bernie joined theCUBE hosts, John and Dave, to discuss IBM’s strategies for IBM Software Defined Environments. In his theCUBE interview Bernie also talks about how IBM differs from the competition and discusses the Open Source factor within the enterprise.

Watch Bernie’s interview HERE.

Chris Saul, Marketing Manager Storwize, IBM

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Chris visited theCUBE at #IBMedge to talk about how the marketing dept. is utilizing the conference to make announcements. In his interview Chris talks to theCUBE hosts, John and Dave, about the innovations that are ongoing in the hardware industry that allow software coders to improve their products and his take on the notion that large companies struggle to innovate.

How was IBM able to innovate with SVC? Watch Chris’ interview HERE to find out.

Phil Schamberger, Director Technical Delivery, ProActive Solutions

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To obtain a further understanding of the storage ecosystem theCUBE hosts, John and Dave, invited Phil into theCUBE to discuss the partnership between IBM and ProActive solutions. In his interview Chris discusses how ProActive is growing in storage and how the industry, as a whole, is transforming today.

Find out what award ProActive Solutions won at #ibmedge. Watch Phil’s interview HERE.

Tom Cook, CEO, Permabit

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Is the hybrid cloud the pathway for the future? At #ibmedge Tom visited theCUBE to discuss hybrid cloud with theCUBE hosts, John and Dave, and to talk about the meaning behind data efficiency. Additionally, Tom provides his opinion on the storage marketplace and the high competition ongoing in the flash market in the enterprise.

What does Tom think of EMC’s one million dollar guarantee? Find out in Tom’s interview HERE.

Ori Bauer, Director, XIV WW Development, IBM AND Sidney Chow, VP, BLE High End Disk, IBM

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Ori and Sidney visited theCUBE at #ibmedge to talk about high-end storage. In their interview the duo join Dave in theCUBE to provide insight into the different tiers of storage and what makes a good storage strategy for businesses. Additionally, Sidney and Ori talk about IBM XIV and the quality of service of the product.

What are the new elements of flash at IBM? Watch Ori & Sidney’s interview HERE to find out.

Wrap-Up

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In the final segment from #ibmedge theCUBE hosts, John and Dave, talk about the IBM storage renaissance. How it came to be and what were the factors that lead to IBM making changes.

Topics Covered

• The IBM Channel
• The evolution of #ibmedge
• IBM Elastic Storage
• Lenovo
• VMware’s war with Cisco
• DevOps

Until next time, the 2015 version of  #ibmedge is already scheduled for May 11-15 at the Venetian in Las Vegas, NV, signal, extracted.