UPDATED 15:35 EDT / MAY 21 2015

NEWS

Salesforce.com continues to defy gravity; investors cheer another record quarter

Unlike some of its more traditional competitors, Salesforce.com Inc. has managed to brave losses from a strengthening dollar to post record growth across all of its businesses for the first quarter. The upbeat earnings reflect continued momentum in the shift from on-premise software to cloud services among traditional enterprises.

The biggest beneficiary of that trend was its Service Cloud, which soared 37 percent to generate  $407.7 million in revenue over the three months ended April 30 thanks to increased demand on the customer care front. The Salesforce Platform for customer-developed applications came in a close second on the growth chart at 36 percent to achieve of sales of $224 million, while Marketing Cloud took third place.

The company’s core Sales Cloud arrived as a distant forth with revenue of $630.4 million, a mere nine percent more than the first quarter of last year, but that’s to be expected considering that it’s by far the older and most established service in the lineup. Added up, Salesforce raked in a total of $1.51 million, up a healthy 23 percent from 12 months ago and slightly higher than what the market expected.

That sent the company’s stock shooting up more than four percent following the release of the earnings report, but what really caught Wall Street’s attention is its bottom line. Salesforce’s operating margin rose two points to 11.7 percent, leaving an operating profit of $31.1 million, a major increase from the over $50 million loss reported in the same time last year and the first time that metric moved above the red since 2010.

But Salesforce warned that this figure is to likely sink back into the negatives in the near future as it continues to invest revenue back into enhancing its services. The latest fruit of that aggressive development policy came against the backdrop of the earnings call in the form of an update to Community Cloud, the company’s newest platform, that promises to enable smoother collaboration within an organization’s extended business ecosystem.

The service accomplishes that through a new recommendation engine that connects workers with peers identified as the most likely to be able to help them with a given problem based on prior activity and complementary connector for Google Drive designed to simplify the sharing of relevant material. With the enhancements arriving only a month after the introduction of a human capital management system, it’s no wonder Wall Street optimistic about Salesforce ability to compete.


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