When a veteran Big Data innovator collaborates with a customer solutions analyst and an open-source engineer with a passion for solving difficult scaling and processing problems, the result is Rocana, Inc.

Omer Trajman, cofounder and chief executive officer at Rocana, joined John Furrier and George Gilbert, cohosts of theCUBE, from the SiliconANGLE Media team, at BigDataNYC 2015 to explore the evolution of Big Data.

The early days

Trajman has been entrenched in Big Data since his early years as an employee at HP Vertica, which is the flagship of Big Data. He also worked at Cloudera, Inc. building out its first go-to-market organization with customers, and he brought Hadoop to market for customers during the early days.

With an impressive pedigree and equally notable partners, his company ScalingData has rebranded as Rocana (an abbreviation of Root Cause Analysis). Trajman said that the company is bringing Big Data analysis to global IT operations.

The poster child

The Rocana Ops product helps retail customers monitor end-to-end systems all the way to the back office. The company is also working with customers in the financial services and gaming industries. As Furrier stated, “Rocana is really the poster child of what is going on in Big Data.”

According to Trajman, “What we realized coming from a Big Data background, it was not about picking yet another source of data and applying some search based root force understanding of it.”

He feels that was a good first step, and it is going to be useful in some domains. He continued, “Really, it’s about looking across the organization and seeing how all these streams of data fit together and what kind of purpose built analysis and visualization can help operators, not just analysts, take that data and improve the efficiency across the organization.”

Providing data with ease

Trajman founded the company with Don Brown, COO, and Eric Sammer, CTO, who were initially customers. Trajman said the three decided, “Let’s go build it so when we go talk to customers it’s not like we are building a use case, we have been living it. So we know what to build we know how they need to see the data and we deliver it out of the box.”

The in-depth interview covers important security matters and how all organizations should be using and monitoring their big data. This is a must watch!

To see the complete video interview click below, and check out more of SiliconANGLE and theCUBE’s coverage of BigDataNYC 2015.

Photo by SiliconANGLE