Google has gone and boosted the capacity of its cloud Infrastructure-as-a-Service (IaaS) platform in what can only be interpreted as a bid to tempt more customers to try and its cloudy wares.

Details of Google’s new cloud offerings were shared in this blog post from John Barrus, senior product manager for Google Cloud Platform, along with a couple of testimonies from enterprises already taking advantage of them.

“To help your business grow, we are significantly increasing size limits of all Google Compute Engine block storage products, including Local SSD and both types of Persistent Disk,” Barrus enthused in his post.

He explained that Google Compute Engine’s customers can now create single storage volumes with 64TB of storage on either standard or SSD-backed persistent disks. In addition, the wannabee cloud giant said it’s also upped the maximum amount of local SSD storage that can be attached to single virtual machines to 3TB. This feature is currently available in beta, and makes it possible to add up to eight 375GB partitions, equating to 3TB of high IOPS SSD to any VM with at least one virtual CPU.

Essentially what this all means is that you can get more storage, more often, for the same price you were already paying.

Barrus announced these updates in the wake of Google’s fourth quarter earnings results, which saw its parent company Alphabet Inc. displace Apple to become the world’s most valuable company. Alphabet’s numbers were impressive, but they still failed to shed any light on how well Google’s cloud services are doing in comparison to rivals Amazon Web Services (AWS) and Microsoft Azure, most likely because it’s still lagging far behind them. In contrast, AWS posted cloud-related sales of $2.4 billion, up 68 percent from one year ago, while Microsoft (which masks its own cloud numbers) said it’s commercial cloud run rate had surpassed $9.4 billion.

Given that the bulk of Google’s revenues come from its advertising business, most experts agree that the company ranks a distant third or fourth (given that IBM is building out its SoftLayer cloud at a breakneck pace) in the cloud market.

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