UPDATED 13:00 EDT / OCTOBER 07 2016

NEWS

Staffers always loafing on smartphones? Give them an employee engagment app to loaf on | #DataFirst

During the past year, many executives at telecom companies have promised exciting breakthroughs in remote work solutions. They say that advanced internet platforms will allow tons of employees to show up at the office less often, if at all. Some organizations are already using tools like Slack to manage staffers spread around the globe. We spoke with the VP of a company helping organizations increase employee engagement with a mobile app that doesn’t look or feel like “work.”

Jordan Shultz, VP of Sales at Dynamic Signal Inc., says his company’s employee engagement solutions are getting play from behemoths like IBM, Lenovo and GE. Shultz spoke to Sam Kahane (@Sam_Kahane), from the SiliconANGLE Media team, during the IBM DataFirst Launch event.

“They said to us, ‘Wow, you have a mobile app. We would love to be able to communicate with our employees through that mobile app, because we have a really hard time getting them to interact with our internet to open our emails — that’s really last century’s technology,'” he explained.

Mobile helps the medicine go down

Shultz said that even employees using the app all day don’t feel like they are working more, and that’s the trick.

“Through our mobile apps, we have a lot of our customers now adopting a solution for internal communications where it really fits the lifestyle of their employees — to get communications through a mobile app instead of having to deal with a lot of technology on a desktop,” he said.

Film adaptation application

Shultz said that a video feature can make mobile communication as true to life as possible.

“We have a feature on our platform called ‘Company Moments,’ where we literally have an executive, in a one-minute time period, make a really quick, little video. They can hit a button and send that video as a push notification to all their employees and communicate with them in an authentic and organic fashion,” he said.

Watch the complete video interview below, and be sure to check out more of SiliconANGLE and theCUBE’s coverage of the IBM DataFirst Launch event.

Photo by SiliconANGLE

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