Paul Gillin

Paul Gillin is the Senior Editor for Wikibon’s micro-analysis team. He is the author of five books and more than 300 articles on the topic of social media and digital marketing. Gillin has 23 years experience in tech journalism, including his time as founding editor-in-chief of B2B technology publisher TechTarget as well as editor-in-chief and executive editor of the technology weekly Computerworld. He is a Senior Research Fellow at the Society for New Communications Research and a member of the Procter & Gamble Digital Advisory Board.

Latest from Paul Gillin

How the Internet of Things slashed one fleet owner’s accident costs

The Internet of Things may still be mostly in incubation, but in some industries it’s already mainstream. One of those is vehicle fleet management. Operators have been using telematics and computerized engine diagnostics for years to squeeze more life out of cars and trucks while improving efficiency through route and schedule optimization. Now the same […]

Elastic infrastructure won’t meet digital business demands; think ‘plastic’ instead, analyst says

As information technology organizations are increasingly called upon to contribute to the bottom line through digital business, underlying infrastructure must evolve from one that supports known workloads to one that can handle unpredictable workloads reliably and at scale. That’s the conclusion of Wikibon Research Director Peter Burris (right) in a new research brief. The full […]

Predictions 2017: Trump ♥️ tech, containers take over, Microsoft buys Red Hat

As if 2016 weren’t volatile enough for the technology industry, the coming year is likely to be even more, shall we say, interesting, thanks to everything from a very unpredictable new U.S. president to a confluence of major trends ranging from artificial intelligence to virtual reality to the continued rise of the cloud. This is […]

Anomaly detection keeps ad network humming during busy holiday season

The holiday season is a peak time for e-commerce transactions, but also for the advertising that fuels them. Downtime or slowdowns can be disastrous for companies trying to put forth the latest promotions through online advertising, but the complexity of ad networks makes pinpointing the cause of anomalies difficult. The Rubicon Project Inc. is one […]

Segment adds Google BigQuery to lineup of supported cloud data warehouses

Data collection and integration company Segment.io Inc. has added Google’s BigQuery to its lineup of data warehousing platforms, joining Postgres and Amazon Web Services’ Redshift. The company said the addition of BigQuery as a processing engine gives customers an important new option for conducting analytics using the SQL query language. “You don’t have to build […]

Postman Pro automates API testing for development teams

Having recently scored $7 million in venture financing to develop its software for building, testing and documenting application programming interfaces, Postdot Technologies Inc. is wasting no time in announcing a major update to its Postman product. Called Postman Cloud during its beta test phase, the released product has been renamed Postman Pro to reflect its […]

25-year-old software firm you’ve never heard of stakes future on hyper-convergence – and Boston

Most information technology startups that come into the U.S. market head by default for Silicon Valley, so Comtrade Software turned some heads this fall when it chose to plant its flag in Boston. But to hear Simon Taylor – Comtrade Software’s 37-year-old president – tell it, the decision made practical sense. Comtrade’s headquarters and most of […]

Conversica lands $34M to bring AI to sales lead nurturing

Artificial intelligence-based sales automation company Conversica Inc. today said it has raised $34 million in a Series B funding round to tackle one of the most common problems sales organizations face: lack of follow-up. The company has built an automated agent that attends to much of the basic blocking and tackling of following up with a prospective […]

New survey reveals a surge in cloud-first adoption strategies

If there are any remaining doubts that the cloud has gone mainstream, new research by a consortium of 53 companies led by North Bridge Growth Equity and Venture Partners and the research firm Wikibon should put them to rest. The sixth annual Future of Cloud Computing survey of 1,351 organizations across the globe finds that […]

Security platform sucks data from third-party sources into authentication process

Although Resilient Network Systems Inc. has been around for six years, it hasn’t done much to promote its unusual approach to network access control. The company is hoping to change that with release 3.0 of Resilient Access, an identity and access management platform that integrates multiple authentication technologies as well as distributed sourcing. The company […]