UPDATED 16:14 EDT / AUGUST 16 2011

Kid Tech Gets the Royal Treatment

On-demand internet streaming media provider Netflix has rolled out its kids-only section. This division allows children to watch movies without making parents anxious over the possibly of inappropriate content appearing in a search, as it has been made sure that the section is well-sifted. It also streamlines the selection of movies through the catalog. Dubbed Just for Kids, it is a separate tab from the Netflix homepage and it features kids-friendly titles such as Spongebob and Dora.

Kids, parents and caregivers will also be able to scan through row after row of movies and shows organized by easy-to-understand genres like superheroes, princesses, dinosaurs and girl power, featuring clear and simple descriptions of the plot of each title. To develop these selections, Netflix used ratings and reviews from Common Sense Media, a leading non-profit that provides independent, trustworthy ratings, reviews, and information to help parents make great media choices.

The offering is currently available on the website, and is soon coming to other devices as well such as xBox, Wii and others.

Technology is bent in all directions to fit in where it’s difficult to create solutions for the widening demographics now accessing the plethora of content mobility’s made possible. Another such way of taking advantage of technology to benefit kids takes form in an FBI iPhone app that contains a child’s description, from descriptive statistics to DNA. It is rather common for parents to lose track of their children’s height, weight, eye color and similar other trivial information as they grow up—consequently making it difficult for parents to describe their children to authorities in case their children get lost. The idea is not entirely new. It is simply a digitalized version from the former method where there are two copies of the ID, one carried by the child and the other by the parent.

Beyond kid safety and search filters, if you feel like teaching your kid to speak Spanish in a fun and interactive way, you can download Little Pim Spanish. Children acquire and enhance their Spanish with the help of Little Pim, an animated panda bear.

“We know from research that the early years in a child’s development are an ideal time to introduce a foreign language, so it was important to us to create a language learning app for preschool-age kids,” said Lesli Rotenberg, Senior Vice President, Children’s Media, PBS.

While some are trying to make technology better for kids, others are finding themselves in hot water for not taking proper precautions when it comes to protecting personal information.   App maker W3 innovation was found to violate Children’s Online Privacy Protection Act by collecting personal data of kids less than 13 years of age.  This led to an investigation by the FTC, ending in a $50,000 settlement.  The app maker was collecting email addresses of kids without their parent’s permission. The FTC’s COPPA Rule requires parental notice and consent before collecting children’s personal information online, whether through a Web site or a mobile app,” FTC Chairman Jon Leibowitz said in a statement.


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