UPDATED 11:47 EDT / NOVEMBER 19 2010

Scribd Stats to Revolutionize the Way You Track Content

Scribd announced a new product that will change the way you view your blog statistics.  The product is absolutely Free for any Sribd user, and will be released over the next few weeks. This new feature will fall under a new tab called “My Stats”.

Here are the features of Sribd Stats:

Get detailed info about how people are reading your stuff – From your home page, access a private “My Stats” dashboard of information, including which of your docs people are reading and sharing most, how people are finding them, which docs they’re spending the most time on and much more.

No technical know-how necessary — Scribd Stats gives you a ton of data that you simply can’t get anywhere else, presented elegantly and doesn’t require a degree in statistics to understand. It’s like Google Analytics for your documents, but without ever having to add tracking or understand code.

Endless, useful insight – As a marketer myself, I understand the tremendous value in knowing how people are finding my content, where they’re coming from, and which content is fueling the most social activity.  The possibilities — for content programming, user targeting, branding and advertising — are truly endless.

Sribd Stats is a comprehensive tool that will give you a better insight of your viewership, and will give you an idea on how to manage your blog to garner new readers. Analytics are becoming a necessity for many startups to include in their services. Twitter’s getting more directly involved with analytics too.


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