Google+ is still new in the market, but the company’s not wasting time in making new plans to serve the public.  According to CNN reports, Google is following in Twitter’s footsteps with verified celebrity accounts. It wasn’t so long ago Twitter realized that brands and celebrities want a way to claim their identity within popular social networks, launching Verified Accounts a couple years back.  With pressure from brands and marketers to open up Google+ to more brand-oriented figures, the social network plans to verify the identities of public figures for the benefit of all.

According to Hollywood consultant Brett Schulte, Google is “very interested in having celebrities,” and is currently looking at several different methods for the verification process. The plan is unconfirmed by Google, but the company recently told brands and businesses not to create Google+ profiles just yet, as it works on a better experience for this purpose.

Twitter, for example, displays a special badge on verified profiles. Facebook doesn’t specifically indicate verified profiles, but it does remove fake profiles upon user requests.

Like Facebook, Google+ has a site-wide policy that requires users to use their real names. The company has already begun deleting accounts that are reportedly fake or use pseudonyms. According to the Google+ profiles policy, the requirement of authentic identities is to ensure that you can be certain you’re connected with the right person, and others will have confidence in knowing that there is someone real behind the profile they’re checking out.

Google+ recently reached 10 million members, which made it the fastest-growing social network of all time. As such, it has to expand and refine its offerings far quicker than Facebook and Twitter did. Verified accounts are definitely an important step for Google’s social network, as it would make it more attractive to public figures and celebrities, and in turn attracting another 10 million users anxious to follow their favorite celebrities on yet another social outlet. Google has the advantage of learning from its competitors, though. By carefully treading the ground between Twitter and Facebook, Google+ might end up having the best of both worlds, and being able to learn from its opponents’ (and its own) past mistakes and successes will definitely help with that.