Syncplicity, the backup synchronization service that allows users to store and sync files online between computers, announced its launch on Salesforce.  The new product will provide businesses with a new way to improve sales productivity by giving teams easy, universal access, sync, sharing, collaboration and backup of all their files from within Salesforce, or anywhere they work, without the need to move, upload, attach or email files. An unlimited number of files and folders, with no limits on the size of a file, can now be accessed through Salesforce, all with no additional storage fees incurred from Salesforce.

Through Syncplicity’s instant sync, sales teams can now access or share files across their PCs, Macs, Salesforce, Google, SharePoint accounts, and mobile devices, while keeping files in the structures they already have.  A presentation or price list change made on a sales manager’s desktop or saved in SharePoint will be automatically synced to Salesforce, ensuring that sales teams, customers and prospects always have access to the most current version of a file instantly, with no attachments, uploading or emails required. Through shared folders, sales teams may share and collaborate either internally or with prospects and customers by inviting them into a shared folder, all from within Salesforce.  Better yet, customers don’t need a Salesforce or Syncplicity account to receive and collaborate with a shared folder.

When it comes to syncing and backup, Syncplicity has several features that are now being made popular and standardized with cloud-based initiatives including Apple’s upcoming iCloud.  There’s full versioning, sync and cloud backup protects files from loss, making it easy to go back to prior versions or accidentally deleted files, giving sales teams and management an easy way to access their files either online from Salesforce, another computer or mobile device, or offline when they have no internet access.

More than 25,000 businesses and organizations have already adopted Syncplicity. The company’s first major cloud provider integration with Google has led to nearly 20,000 customers using Google and Syncplicity together.  Now Salesforce customers will see the benefits across their Salesforce and Google accounts, as well as across their computers and mobile devices.

It’s Syncplicity’s devotion to end user access that makes it such a useful product.  In all the releases we’ve seen from Syncplicity, the consumer remains a focal point, and file access works its way out from there.  Across devices, platforms and applications, Syncplicity is increasing its points of integration, making each new release a seamless aspect of its existing product.  The Salesforce integration only makes sense as Syncplicity expands as a business, following some important principles for cloud-based services that are looking ahead of the curve.

As we saw with Appcelerator’s survey of mobile app developers, the consumer and their ability to access their content is becoming a priority over choosing which platform to support.  This leads to a growing need to in fact support multiple platforms, and invariably multiple devices, and Syncplicity takes it a step further by incorporating Google and Salesforce as additional outlets.

“We’re the only company focused on delivering a comprehensive cloud-based file management solution that lets users work they way they want, with their files at home and work,” explains Leonard Chung, co-founder of Syncplicity.  “We give users their own virtual private cloud that can be shaped any way they want–no moving files to a new ‘box.’  [Syncplicity] supports native environments across devices and operating systems, all in a single solution.”

Salesforce and Syncplicity accounts are now connected through Single Sign-On, allowing users to add Syncplicity for Salesforce to any Account, Asset, Campaign, Case, Contact, Contract, Event, Lead, Opportunity, Product, or Solution layout, added as a Tab, or used as its own application.

Salesforce has been quite busy accommodating other businesses that will make the cloud more accessible and easy to use for everyone.  Another product that recently launched on Salesforce, Cloud Extend, specializes in sales guides to simplify the Salesforce product, which will make SaaS more user-friendly.  Yammer, the enterprise social network, has also launched a connector for Salesforce.com that enables users to stream activities from the CRM system into Yammer.  Salesforce was reported to have participated in the $2 million Taptera funding that aims to develop a revolutionary portfolio for Apple iPad and iPhones.

As for other companies in the social enterprise, Jive, the first company to bring the innovation of the consumer web to the enterprise, has filed its S-1 and could raise as much as $100 million in the offering.  They are also in the process of transitioning its customer data centers from a third-party service provider to a co-located facility managed by Jive’s own network operations team.

Mellisa Tolentino also contributed to this article.