A handful of cloud service vendors had big news this week. Among them is ServiceSource, a cloud service provider that’s making a strong appeal to the industry at large.

ServiceSource helps tech firms manage their recurring revenue. This week the company introduced a new hosted toolset that covers analytics, operations, CRM and a couple other areas. Renew OnDemand, for instance, is a $30 billion platform – that’s how much Gartner says companies lose annually due to mismanagement of contracts and subscriptions.

Bloomfire also had an update a few days ago: the service added integration with the Salesforce CRM system and Chatter, the attached messaging tool.  Content on Bloomfire is now accessible directly from within Salesforce, as is the app itself.

Bloomfire pegs itself as a next generation CMS  for the enterprise that supplements other services. The startup added support for LinkedIn and Google Apps not long ago as well.

Sanbolic also expanded its ecosystem this week by extending its platform to Amazon Web Services, shortly after it launched it on the Rackspace Cloud. AppCluster is a Microsoft SQL PaaS that addresses some of the more common issues such as database sprawl – it adds an abstraction layer that makes admins’ jobs easier while also boosting efficiency. Sanbolic is looking to make its platform to as broad of a user base as possible, and offering native compatibility with all the major IaaS services out there is the optimal way of accomplishing that goal.

Finally, SimpliVity – which  made its official debut at this year’s VMworld conference – raised $25 million in funding from big name Silicon Valley investors Kleiner Perkins Caufield & Byers, Accel, and Charles River Ventures.  What sealed the deal with the VCs was the OmniCube, a data center appliance that packs a lot of appeal to SMBs and enterprises that don’t have the human resources to manage complex infrastructure.