UPDATED 17:01 EDT / AUGUST 27 2013

Atlassian logo NEWS

Grasshopper Gets Rebranded as JIRA Agile

Atlassian logoAll those who could not digest the Grasshopper (not the real one!) may have a reason to be delighted as Atlassian has renamed some of its products, which includes Grasshopper.

From now on, GreenHopper–Atlassian’s Agile planning software–will be known as JIRA Agile. The company has also rebranded some of its other products, including:

  • Bonfire as JIRA Capture
  • Team Calendars as Confluence Team Calendars
  • SharePoint Connector as Confluence SharePoint Connector

Besides names, Atlassian has also made significant changes to the logo of these products. This is actually good because people can now easily connect with the names. I mean Grasshopper and Agile were somehow disconnected. Isn’t it?

Here’s what the company said on its official blog:

“While the names are new, the products you know and love are still the same. The rebranding is part of a larger effort to simplify our product and add-on names. After all, there were nearly two dozen brands on our software page — far too many for customers to grok at a glance.

So, we started this effort with two simple goals:

• Make it simple for customers to understand our product list at a glance.
• Make it easy for customers to distinguish stand-alone products from Atlassian add-ons.”

All these new brands will be rolled out with the releases of JIRA Agile 6.3, JIRA Capture 2.7, and Confluence Team Calendars 4. These updates will also be made to the following:

  • Atlassian websites
  • Atlassian Marketplace
  • Documentation (for current versions only)
  • Blogs
  • Support and jira.atlassian.com
  • Atlassian Answers
  • Atlassian University

Recently, Atlassian released an interactive infographic–which looks like a graphical story with statistics. Named as InfoQuest, the presentation feels unique in a world filled with static in-your-face infographics–and it also contains a story.

Not long ago, the company also offered a whole new search experience with their Confluence product that brings in more sources of communication than before and helps teams manage their information better. The tool will stack a new relevance algorithm, instant access to stored information, faster filtering, and it’s built to scale. With the addition of Ink’s Filepicker add-on, teams will also be able to wrap in the cloud via Google Drive, Dropbox, Box and other sources where documents could end up archived.


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