Salesforce.com, Inc. has a “new home” for apps with the launch Thursday of the new Salesforce App Cloud.

An offshoot of the company’s Salesforce 1 platform, the App Cloud has been designed specifically for enterprise and includes several components including Heroku Enterprise, Force.com functionality and the newish Lightning Experience platform.

The App Cloud delivers one shared identity, data and network services architecture that will serve, as ZDNet puts it, as the glue for building business applications.

“App Cloud is your new one-stop shop for building, running, managing, and optimizing apps using the same technology and expertise that fuels our success,” the website for the new service notes.

Although mostly packaging previous services under a new banner, the App Cloud further builds on the ability for users to”build beautiful, engaging apps that transform the customer experience,” along with the ability to build mobile apps “that integrate customer data for richer, more engaging customer experiences.”

“Customers were creating apps in silos and customers weren’t getting a unified customer experience,” Kayne Burk, Director of Product Marketing for App Cloud said in an interview. “App Cloud is fully connected. It’s an evolution of the Salesforce1 platform. The secret sauce is shared services.”

The move is a fairly significant update, or as IDC analyst Al Hilwa puts “This is an important announcement for the Salesforce platform which includes key new features and also a new learning tool focused on building out the developer ecosystem. With App Cloud, Salesforce is integrating Heroku a bit more deeply with its force.com traditional model-driven application platform.”

“With this, and the recent Lightning announcements centered around mobile development, Salesforce continues to evolve its capabilities for enterprise app development. Mobile application development is a hot area of enterprise investment today. Going forward, I expect Salesforce to keep working on integrating capabilities across Heroku and the Salesforce1 platform.”

A white paper released by IDC at the same time claims that the new App Cloud delivers to companies using the platform a 520 percent return on investment, a seriously decent return by any stretch.

Not all parts of the new App Cloud have launched today, with some apps within the service available at launch, with others to be rolled out in stages up to the first quarter of 2016.

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