Add Infinidat Inc. to the collection of storage companies pivoting toward data protection. Rather than viewing their storage legacy as baggage, the company says it provides a wrought iron foundation for its end-to-end data backup and protection services.

Infinidat designed its architecture for mixed flash and non-flash workloads (with speeds actually beating all-flash) from the beginning. It has integrated its storage architecture with software from backup and protection from companies like Veeam Software Inc. and Veritas Technologies LLC. For example, its InfiniBox storage array is integrated with backup apps from Veeam and Commvault Systems Inc. for super-fast snapshots and deduplication in a simple, end-to-end solution, according to Neville Yates (pictured, right), senior director of data protection solutions at Infinidat Ltd.

“It’s deliverable in a timely fashion because the foundation is so strong,” he said.

Yates and Jacob Broido (pictured, left), chief product officer of Infinidat, spoke with Dave Vellante (@dvellante), co-host of theCUBE, SiliconANGLE Media’s mobile livestreaming studio, and Wikibon.com analyst and co-host David Floyer (@dfloyer) during the VMworld conference in Las Vegas, Nevada. They discussed how Infinidat’s pre-laid foundation is helping it adapt to data protection. (* Disclosure below.)

Bring the backup and protection, and make it snappy

It was Infinidat’s customers that first alerted the company to its hidden talents, Broido explained. They were putting backup and data-protection workloads on the system and finding that they ran amazingly well there. On their recommendation, the company began expanding into data protection products and services. The new offerings were relatively easy to build out because the underlying architecture was already well-suited, Broido added.

InfiniSnap — the company’s core snapshot engine — works at multipetabyte scale. Most importantly, it snaps so rapidly, it has zero impact on performance, according to Broido. That lends itself so well to backup and protection use cases that no other product on the market compares, he added.

“If you look at our systems in the field, our customers are doing thousands of snapshots per day. Some were doing tens of thousands and more per day with no performance impact. That’s not even measurable on any of their performance graphs,” Broido concluded.

Watch the complete video interview below, and be sure to check out more of SiliconANGLE’s and theCUBE’s coverage of the VMworld conference. (* Disclosure: Infinidat Inc. sponsored this segment, with additional broadcast sponsorship from VMware Inc. Infinidat, VMware, and other sponsors do not have editorial control over content on theCUBE or SiliconANGLE.)

Photo: SiliconANGLE