UPDATED 16:35 EDT / MAY 02 2019

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Q&A: Creating new partnerships in a digital era

With modern technological advances, it’s sometimes easy to forget the people and partnerships that made it all happen. At Dell Technologies Inc., strategic team-ups with other organizations strive to focus on individuals. One example of this focus is Dell’s partnership with Deloitte on 3D prosthetics.

One special story shared at this week’s Dell Technologies World is that of a young girl named Phoebe, the recipient of a “Frozen”-themed prosthetic that made her a rock star at school.

“We wanted to tell this story about Phoebe because we really wanted the audience to understand the innovation and all of what’s done with social good is really about the individual,” said Karen Quintos (pictured), executive vice president and chief customer officer at Dell Technologies.

Quintos spoke with Lisa Martin (@LisaMartinTV) and Stu Miniman (@stu), co-hosts of theCUBE, SiliconANGLE Media’s mobile livestreaming studio, during the Dell Technologies World event in Las Vegas. They discussed Dell’s partnership with Deloitte surrounding 3D prosthetics (see the full interview with transcript here). (* Disclosure below.)

Martin: What kind of prosthetics did you guys build for her?

Quintos: It’s an arm, so the very first arm that we built for her when she was about five years old had the “Frozen” Disney theme painted on it. I asked her father, Keith, what is the one that she’s wearing now because she’s now … this really super-cool seven-year-old that goes to school, and all of her classmates and friends around her see her as this rock star. And the one that she has today is printed with unicorns and rainbows.

Miniman: Can you talk about how you’re kind of putting that customer in the center of the discussion? And how that feedback loop you have with them, how that’s changed in Dell?

Quintos: All of the basic fundamentals around — you’ve got to order, deliver, make the supply chain work — to deliver for our customers still matters, but it’s gone beyond that. Probably the best way to talk about it is these six customer award winners that we recognized last night. I’ve gotten to know all six of those over the last year, and while they are doing amazing things from a digital transformation using technology in the travel business, the automotive business, banking, financial services, insurance, kind of across the board, the thing that they consistently say is, “Look, we didn’t always have the answer in terms of what we needed, but you came in, you listened, you rolled up your sleeves to try to figure out how you could design a solution that would meet the needs that we have.” It’s the design of a solution that helps us do the things that will allow us to be differentiated.

Martin: Speaking of Phoebe and the Deloitte digital 3D prosthetics partnership, what are some of the other areas we’re going to see this technology that this little five-year-old from Manchester spurred?

Quintos: There was an individual in India, actually an employee of ours, that designed an application to help figure out how to deploy healthcare monitoring in some of the remote villages in India where they don’t have access to basic things that we take for granted. Monitoring your blood pressure, checking your cholesterol level, and he created this application that a year later now, we have given kind of the full range of the Dell portfolio technology suite.

Watch the complete video interview below, and be sure to check out more of SiliconANGLE’s and theCUBE’s coverage of the Dell Tech World 2019 event. (* Disclosure: TheCUBE is a paid media partner for Dell Technologies World. Neither the sponsors of select segments of theCUBE’s event coverage, nor other sponsors have editorial control over content on theCUBE or SiliconANGLE.)

Photo: SiliconANGLE

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