Uber heads to the skies with drones in San Diego, air taxis in Melbourne
Uber Technologies Inc.’s aerial ambitions are moving up.
The company today announced that it will start testing drone deliveries in San Diego and Uber Air services in Melbourne, Australia.
Give that the drone technology is far more advanced, testing of that service will arrive first. Package delivery is expected to take to San Diego skies this summer, according to Bloomberg.
The deliveries will be not be door-to-door, with the drones only landing goods at “designated safe landing zones” where couriers working for Uber will unload a package and deliver it to the customer. “Drones might also land on the roof of a parked Uber car outfitted with a QR code, which will transport the food to the last leg to its destination,” the report noted.
An average delivery will come in at up to $8.50, roughly the same price that on-land deliveries are currently charged in San Diego.
Despite not providing immediate door-to-door delivery, food delivery seems to be at the forefront of the new service. Uber is working with a number of chains, McDonald’s notable among them, on the logistics of flying burgers. The food emphasis is directly related to the success of Uber Eats, the one part of Uber’s business that continues to grow rapidly.
Across the Pacific, Melbourne will be the first city outside of the U.S. to get Uber Air, Uber’s air-taxi service. Selected after Dubai was struck off as the first international market on regulatory issues, the Uber Air service will commence testing in Melbourne in 2020. Uber hopes the air-taxis will be in full service by 2023.
“Australian governments have adopted a forward-looking approach to ridesharing and future transport technology,” Susan Anderson, regional general manager for Uber in Australia, New Zealand and North Asia, said in a statement. “This, coupled with Melbourne’s unique demographic and geospatial factors, and culture of innovation and technology, makes Melbourne the perfect third launch city for Uber Air. We will see other Australian cities following soon after.”
The geospatial features are a reference to the fact that most of the city, including its central business district, is not in the flight path for Melbourne International Airport. It’s the only major city in Australia where hot air balloons can to fly over.
The news of Uber Air coming to Melbourne was not taken well by all, with a headline in The Age claiming somehow that the service is dystopian.
Melbourne is not alone in gaining an Uber Air service. Dallas and Los Angeles will see testing next year.
Image: Uber
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