The pandemic tested the integrity of companies globally, and those that weathered the storm best proved to have solid data foundations. Being able to scale operations or add new customer experiences quickly and efficiently is a key requirement as the digital migration accelerates, but companies can often fall short in making the best use out of their data.

Splunk Inc. is focused on turning that data into an addressable asset for companies to base decisions and future experiences, with the power of machine learning.

“We put it in terms of turning data into doing,” said Shawn Bice (pictured), president of products and technology at Splunk. “If you decided you want to build a new customer experience, you’re going to have a million questions to ask, and that data is going to help you to know whether what you’re trying to do is right or wrong.”

Bice spoke with John Furrier, host of theCUBE, SiliconANGLE Media’s livestreaming studio, during last month’s Splunk .conf21 Virtual event. They discussed the next chapter for Splunk, observability solutions, Splunk’s vision and more. (* Disclosure below.)

It just works

When it comes to the myriad of cloud solutions available in today’s market, customers are looking for consistent observability and security experience at the end of the day, according to Bice.

“What that means to Splunk is, wherever your data is, we’re gonna be — Splunk will just work. That’s how we think about it,” he said.

The data monitoring business boasts an impressive 20-year resume with customers such as the University of Illinois’ COVID tracing program and business communication platform Slack Technologies LLC.

“Splunk is in the core data plane of tens of thousands of enterprises all over the world, the data plane for all of their architecture and applications. With that becomes a great responsibility, as you could imagine,” Bice said, noting the company’s industry edge based on its extensive experience over two decades. “If I’m a customer and I moved to the cloud, I don’t have to scale or size anything; it just works. And to me, it’s just an end point and I load data.”

Watch the complete video interview below, and be sure to check out more of SiliconANGLE’s and theCUBE’s coverage of during the Splunk .conf21 Virtual event. (* Disclosure: TheCUBE is a paid media partner for Splunk’s.conf21 Virtual conference. Neither Splunk Inc., the sponsor for theCUBE’s event coverage, nor other sponsors have editorial control over content on theCUBE or SiliconANGLE.)

Photo: SiliconANGLE