UPDATED 14:25 EDT / SEPTEMBER 02 2015

NEWS

Driving flash performance, affordability | #VMworld

These days, more companies are turning to flash storage to power their most critical real-time applications. When performance is an issue, flash storage wins hands down over traditional spinning disk media, but at the cost of capacity. Now, industry giant HP is working with flash to change the data storage world.

To help open a window on these developments, Dave Vellante of theCUBE, from the SilconANGLE Media team, talked with Vish Mulchand, senior director of product marketing and management at Hewlett-Packard Co.’s Storage Division, during the VMworld 2015 conference. Mulchand explained that data storage comes down to architecture. The goal is to create a system that is modular and extensible. These fundamental perfectly suit the advantages of flash storage, Mulchand said.

A series of announcements

The talk then moved toward HP’s recent announcements of new products in the storage space. Mulchand mentioned a number of inexpensive flash systems it was bringing to market, with the idea of driving down the cost of buying into flash.

HP’s plan was to provide affordability, performance and data service with its products. It was looking to improve performance by increasing bandwidth and decreasing latency while preserving a high reliability factor.

Next stop on the road map

As to where HP was going with its storage plans, Mulchand spoke about how customers use flash as part of mixed storage approach. Its most critical applications run on flash, while systems that can afford to be slower use more traditional media.

For the future, HP plans to continue what it is already doing: clearing up bottlenecks from end to end to drive performance and affordability.

Watch the full interview below, and be sure to check out more of SiliconANGLE and theCUBE’s coverage of VMworld 2015.

Photo by SiliconANGLE

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SiliconANGLE Media is a recognized leader in digital media innovation serving innovative audiences and brands, bringing together cutting-edge technology, influential content, strategic insights and real-time audience engagement. As the parent company of SiliconANGLE, theCUBE Network, theCUBE Research, CUBE365, theCUBE AI and theCUBE SuperStudios — such as those established in Silicon Valley and the New York Stock Exchange (NYSE) — SiliconANGLE Media operates at the intersection of media, technology, and AI. .

Founded by tech visionaries John Furrier and Dave Vellante, SiliconANGLE Media has built a powerful ecosystem of industry-leading digital media brands, with a reach of 15+ million elite tech professionals. The company’s new, proprietary theCUBE AI Video cloud is breaking ground in audience interaction, leveraging theCUBEai.com neural network to help technology companies make data-driven decisions and stay at the forefront of industry conversations.