Dropbox releases new native integrations, team features in major platform redesign
Dropbox Inc. today released a major redesign of its collaboration platform aimed at winning over more enterprise users by adding in a slew of new productivity features.
The main theme of the update, which is available to all customers on an opt-in basis, is centralization. The average enterprise user relies on several different productivity tools from multiple providers to do their work. With the redesign, Dropbox is bringing some of those tools together within its platform to spare workers the hassle of jumping back and forth between tabs.
The Dropbox desktop app now includes shortcuts to popular outside productivity services. Workers can launch document editing applications from Office 365 and Google LLC’s G Suite without leaving the platform, as well as message colleagues via Slack. A bidirectional integration with the Zoom videoconferencing platform provides the ability to join meetings from Dropbox and share Dropbox files with call participants.
Users whose needs aren’t fully met by the default shortcuts can create their own. Dropbox now makes it possible to add quick access buttons to content in “any website,” which for a typical team might include items such as a to-do list on an external project management tool.
The service integrations in the redesigned interface are overarched by a new universal search function. It enables workers to explore files across their devices, Dropbox folders, shortcuts and any external tools they connect to the cloud platform in one place.
The universal search function is joined by several other enhancements to the core user experience. Dropbox has added the ability to add descriptions to folders, a setting for pinning key items to the top of a workspace and new collaboration features. Team leads can now assign to-do items to specific users, as well as track work progress through a revamped file activity log.
Today’s redesign builds on a yearslong effort by Dropbox to transform its platform from a file-sharing service to a full-fledged enterprise collaboration platform. This product roadmap has paid dividends for the company. Last quarter, Dropbox handily beat Wall Street’s revenue expectations after growing sales 22% year-over-year, to $385.6 million.
Image: Dropbox
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