Aaron Melgar

Aaron is a SiliconANGLE writer covering news events with theCUBE. He studied physics at Santa Clara University and has been on the cutting-edge of technology since starting his career at Qualcomm. More recently, he has taken a strong interest in understanding consumer behavior during interactions with technology. Aaron lives in San Francisco and enjoys travel, reading, wine tasting and meeting people over coffee. Got news? Tweet us @siliconangle

Latest from Aaron Melgar

OpenStack permeates entire organization, including legacy applications, study says

As cloud infrastructure matures, the industry segmentation between public and private clouds is creating plenty of uncertainty for companies looking to establish their roadmap. To further complicate matters, hybrid clouds mixing public and on-premises infrastructure make it even more difficult to find general trends across industry and company size. To better understand the current cloud ...

Nutanix teams up with Google, Zuora for cloud, subscription innovations

Fresh off its initial public offering last fall, Nutanix Inc. is continuing to look for ways drive innovation and add value to customers as it competes with larger, more established players. To do so, the company is turning to key partners to enhance its ability to innovate, as exemplified in its latest announced partnership with Google Inc., ...

Inspirato grows subscription-based luxury vacation service

Subscription-based business models are gaining traction as more companies shift to ‘as a service’ providers. For Inspirato LLC, a young luxury vacation and hospitality company, its subscription-based service not only establishes their payment structure, it defines their business value proposition. “The subscription allows us to forecast and scale the platform to give more to our members. On ...

Subscription-based services evolve beyond initial transactions

The growth of subscription-based services is dramatically changing the way companies build and maintain relationships with their customers. Even companies with seemingly no relation to cutting-edge technology are reaping the benefits of the new subscription economy. At this year’s Zuora Subscribed event in San Francisco, California, much of the buzz centered around customer stories of new ...

Accurate taxation essential in today’s multi-transaction subscription economy

The growth of the subscription economy brings an increased number of recurring transactions that are often not updated from the original agreement. This can create challenges for companies ensuring their product taxes are being accounted for and implemented properly, according to Simon Geach (pictured), vice president of sales at Avalara Inc. “Ensuring what’s on the invoice, including ...

Manufacturing processes contain valuable data, if you know where to look

Bringing legacy manufacturing plants into the digital world involves careful deconstruction of existing processes, with the ultimate goal of extracting value from the data being generated at each step, according to Debbie Krupitzer, vice president and Internet of Things practice lead at Capgemini (Cap Gemini S.A.). “What we’re finding is that the CFOs [chief financial officer], ...

Pilot Flying J leverages data behind loyalty program to influence customer buying behavior

There are very few consumer enterprises that are not being impacted by the digital transformation and the dramatic increase in data available to them. The companies that are able to capitalize on the newly available data to drive new business growth are positioning themselves well in the new digital economy. Pilot Flying J, a travel ...

The key to innovation? A diverse workforce, says global talent exec

In the complex world of technology consulting and development, gathering information and inputs from a wide range of backgrounds is important for fostering innovation. Building a diverse workforce rich with different perspectives is easier said than done, however, and requires some careful consideration when approaching the problem. Martine Cadet, vice president of global talent enablement ...

Infor ramps up efforts to drive innovation across global portfolio

Product management organizations play a critical role in ensuring the success of any business organization, especially in technology-driven enterprise companies where market trends can change very rapidly. At this week’s Inforum event in New York, Christina VanHouten (pictured), senior vice president of market strategy and product management at Infor Inc., shared insights into how her organization approaches innovation ...

Infor brings enterprise AI platform to business applications

As Infor Inc. strives to innovate, and drive revenue, in the areas of artificial intelligence, machine learning and deep learning, the company announced significant progress at today’s Inforum event in New York. The company released Coleman, an enterprise-grade, industry-specific AI platform for Infor CloudSuite applications. Along with this and other offerings around industry-specific business applications, the company believes ...