Kristen Nicole
Latest from Kristen Nicole
Thismoment Update Bakes In Dynamic Social Marketing for the Enterprise
Dynamic is the word of the day. If I’d known how many times John Bara, CMO of Thismoment, was going to use the word “dynamic” during our phone conversation earlier this week, I would’ve counted. Because according to Bara, “dynamic” is the most important characteristic of our new era in social media marketing. The consumer ...
A Realistic Vision of How You’ll Adapt for Data, as MetraTech CEO Scott Swartz Sees It
In all the excitement over big data, it’s easy to forget the consumer. They are, after all, the ones impacted by analytics that uncover patterns in consumer purchasing behavior, create algorithms for product recommendations and determine the best marketing methods. And it is the consumer that must provide all of those data points. In today’s ...
Smarter Not Harder: from Datacenter to Supply Chain
Datacenters may not be the greenest, most manageable products out there, but a recent article in The New York Times would have you believe that Facebook’s datacenter was melting at the risk of losing 1 billion users’ photos, or that Microsoft can’t handle the countless servers needed to operate a software development conglomeration. So while the Times article ...
Data’s Common Language Keeps Global Fair Trade Compliant, Says Hiperos CEO
There’s something happening in IT that looks an awful lot like the supply chain of the 1990s, when Dell and Gateway (and now Apple) stay on top of the market by owning the supply chain. It takes great skill to coordinate dozens of third party manufacturers, contractors, advertising firms and law firms to name a ...
iPhone 5 Event: Steve Jobs Never Would’ve Let That Happen
Few products change the world, but the iPhone has reshaped the consumer market so thoroughly that it can affect the United States’ GDP. Every year Apple reveals an updated version of the iPhone, and yesterday marked the release of the 5th generation. Love it or hate it, the iPhone is here to stay, influencing design, ...
New iPhone 5 Connector Will Cost You An Extra $400 in New Accessories
The iPhone 5 has officially debuted today, ready for pre-orders on Sep. 14th and hitting store shelves a week later. But with new connectors, an enlarged screen size and improved resolution, there’s more to the new iPhone 5 than meets the eye. Sure, it’s great to have new capabilities on the year’s most anticipated phone, ...
Android Outpaces iOS Across All Connected Devices, Says Millennial Media Report
Friends-turned-enemies Apple and Samsung may have duked it out in court, but the battle between these two smartphone makers is playing out amongst consumers, too. The iPhone and the Samsung Galaxy S are blowing away the competition, dominating chart after chart on Millennial Media’s latest MobileMix report. Apple remained the leading manufacturer on Millennial Media’s ...
How Can Data Help You Fall In Love with Your Next Job? Path.to CEO Darren Bounds Explains
I have a friend that’s always on the lookout for a new job. She’s become a professional at resumes. What’s she after? The job of her life, much like a mission to find love. And as I observe her ever-evolving quest from afar, I wonder how her journey can be simplified. Path.to, a network for ...
Google+ is a Religious Experience: Guy Kawasaki’s New Book Goes to Print
By Saroj Kar and Kristen Nicole If you haven’t joined Google+, it’s time to get started. Guy Kawasaki has launched his latest eBook – What the Plus! Google+ for the Rest of Us, in which he compares the new social network to Apple (in a very good way). An original Apple employee, Kawasaki notes the ...
The Trilogy for Discovering the Next Big Thing: Q&A with Delphix CEO Jed Yueh
Virtualization has been a hot button lately, a topic we all but ran into the ground during VMworld last week. The annual event, hosted by virtualization company VMware, focused on the “right here and now” of virtualized services, another instance of the big player in the market finally addressing many of the issues smaller startups ...