Mark Albertson

Mark Albertson is a senior writer for theCUBE, SiliconANGLE Media’s livestreaming studio. He is an experienced technology reporter, recognized by Onalytica as a "Who's Who In Cloud Influencer" and named to Peerlyst’s “24 Powerful Cybersecurity Journalists.” Prior to SiliconANGLE, Mark wrote for the San Francisco Examiner, Blasting News, and CBS-Bay Area.

Latest from Mark Albertson

Qlik’s Talend powers new data solutions for circular economy specialist Reworld

Building applications for the circular economy takes reliable data, and sustainable waste solutions provider Reworld Holding Corp. was coming up short in this particular area. The company was struggling with access to reliable data from its various systems and reporting tools. The solution was to build the Reworld Data Hub based on QlikTech International AB’s Talend Data ...

Self-serve analytics: BT Group embraces new capabilities for structured data with Qlik Answers

Building on its introduction last year of Qlik Answers for unstructured data, QlikTech International AB unveiled a new AI agentic experience in May. The latest release brings together structured data with unstructured in a single natural language experience, features that Qlik customer BT Group views as a positive next step. “Where we’re trying to get ...

Connected venues and data insight: Ericsson and SAS Institute work together to maximize the fan experience

Attendance at a sports event these days means the smell of popcorn, the roar of a crowd and robust Wi-Fi connectivity in a stadium filled with tens of thousands of smartphone-carrying fans. The first two experiences are a given; the last one takes some work. The 5G connected venue is one of many solutions provided ...

SAS leverages game simulation to help Georgia Pacific improve manufacturing efficiency

Can a combination of video game simulation and analytics from SAS Institute Inc. help transform critical processes in the manufacturing industry? A pilot project at one of the world’s leading manufacturers of paper and wood-based building products offers promising results that this might be the case. A joint effort involving SAS, Epic Games Inc., and ...

From feed to farm tools, ‘Hey GURA’ AI answers the call for Tractor Supply employees

Generative artificial intelligence is powering customer service for Tractor Supply Co., the largest rural lifestyle retailer in the United States. The company, which provides farm supplies, pet and animal feed, clothing, tools and fencing in rural communities nationwide, equips employees with a generative AI application called “Hey GURA.” Named after an earlier tech assistant—“GURA,” short ...

Nutanix and Pure Storage partner to simplify high-performance infrastructure

The recently announced partnership between Nutanix Inc. and Pure Storage Inc. aims to meet enterprise demand for an integrated infrastructure designed to support high-performance environments. By combining the benefits of Nutanix with Pure Storage, customers can deploy and manage virtual workloads while leveraging cyber-resilience capabilities along with agility and control over mission-critical IT operations. The solution ...

Vibe coding, platform power and the new face of AppDev – theCUBE Research analysis

Application modernization has become the primary goal for chief information officers in many organizations, and that’s placing the spotlight squarely on developers. With the increased pace of AppDev, organizations must confront complexity and skills gap issues to meet aggressive software delivery timetables. For developers, this has placed further emphasis on access to modern tools, and ...

Building for a new era: Databricks takes on pain points of complexity, lock-in and cost for enterprise AI

Ali Ghodsi, co-founder and chief executive of Databricks Inc., believes that data and artificial intelligence estates are fragmented, costly and much too complex. Today, he explained how his company’s flurry of announcements will address these issues and more. “It’s actually really hard still to succeed with data and AI,” Ghodsi (pictured) said during his keynote remarks today ...

Is Snowflake becoming the enterprise’s 4-D map? theCUBE breaks it down

A central theme at Snowflake Summit in San Francisco this week was the company’s growing focus on data engineering — and whether it signals a shift from traditional analytics to a dynamic, four-dimensional system of intelligence that can sense, predict and optimize business performance in real time. A 4-D business map can integrate sensing data ...

Snowflake orchestrates its AI strategy through Cortex, unstructured data solutions and agents

A small orchestra provided the opening prelude for Tuesday’s keynote session at Snowflake Inc.’s annual conference in San Francisco. When the music stopped and the lights went up, the conductor was revealed to be Benoit Dageville, the company’s co-founder and president of products. Dageville’s conducting cameo provided an apt symbol for the data warehousing powerhouse ...