When AI and data come together, marketing initiatives for a business can suddenly become more powerful. This has been the experience of Denise Persson (pictured, right), a nine-year veteran of Snowflake Inc., who is the company’s chief marketing officer. Persson has found that AI can transform campaigns through personalized approaches and a finely-honed message. “Data ...

Powering AI at scale requires an infrastructure that can rapidly unlock the value of data. This is leading to a world where data lakes and graph databases are becoming valuable tools for driving analytic workloads. As this infrastructure matures, connectivity will be key, according to Nikita Shamgunov (pictured, right), chief executive officer at Neon Inc. ...

Industry research indicates that the number of production applications running in edge locations will expand significantly within the next three years. The problem is that technical resources at the edge have not yet caught up with the scale of application growth. The challenge confronting major retailers such as G-III Apparel Group is that the expansion ...

AI-driven integration was a key topic of discussion during Boomi World, as the company and its partners focused on making automation and data management more scalable. Boomi LP customers now have 33,000 AI agents in deployment, which is raising the level of interest in standardized interfaces for the artificial intelligence arena. One such interface is ...

Building applications for the circular economy takes reliable data, and sustainable waste solutions provider Reworld Holding Corp. was coming up short in this particular area. The company was struggling with access to reliable data from its various systems and reporting tools. The solution was to build the Reworld Data Hub based on QlikTech International AB’s Talend Data ...

Building on its introduction last year of Qlik Answers for unstructured data, QlikTech International AB unveiled a new AI agentic experience in May. The latest release brings together structured data with unstructured in a single natural language experience, features that Qlik customer BT Group views as a positive next step. “Where we’re trying to get ...

Attendance at a sports event these days means the smell of popcorn, the roar of a crowd and robust Wi-Fi connectivity in a stadium filled with tens of thousands of smartphone-carrying fans. The first two experiences are a given; the last one takes some work. The 5G connected venue is one of many solutions provided ...

Can a combination of video game simulation and analytics from SAS Institute Inc. help transform critical processes in the manufacturing industry? A pilot project at one of the world’s leading manufacturers of paper and wood-based building products offers promising results that this might be the case. A joint effort involving SAS, Epic Games Inc., and ...

Generative artificial intelligence is powering customer service for Tractor Supply Co., the largest rural lifestyle retailer in the United States. The company, which provides farm supplies, pet and animal feed, clothing, tools and fencing in rural communities nationwide, equips employees with a generative AI application called “Hey GURA.” Named after an earlier tech assistant—“GURA,” short ...

The recently announced partnership between Nutanix Inc. and Pure Storage Inc. aims to meet enterprise demand for an integrated infrastructure designed to support high-performance environments. By combining the benefits of Nutanix with Pure Storage, customers can deploy and manage virtual workloads while leveraging cyber-resilience capabilities along with agility and control over mission-critical IT operations. The solution ...