Change is hard, especially when that change involves an entire organization and how it delivers to customers. One way to sell change is to show consumers the benefits in the real world. Companies making the digital transformation especially need to see what advantages the future holds, according to Austin Miller (pictured), director of product marketing, Oracle ...

Video streaming is devouring the internet. Such image-centric content demands a massive amount of networking bandwidth, be it delivered through a platform like Netflix or YouTube. The latest streaming technologies are required to serve that content to a growing number of users, according to Jason Friedlander (pictured), director of marketing communications at Verizon Digital Media Services, which offers a ...

Companies are collecting a lot of data. Much of that data can live behind the scenes, but anything people-facing has to make sense to humans. It also has to be helpful, and fast. That’s the job of emerging artificial intelligence processes. Done right, this AI tech can empower people in what they do every day. ...

Opportunity waits for no one. In this world of virtualized cloud environments and real-time data, opportunity can come and go very quickly, indeed. Businesses must be able to quickly adapt to changes in the market and in technology or lose out to their competition. This is not an easy thing. “The fancy word is innovation; ...

There’s never been anything like virtual or augmented reality before, and production studios in particular are learning hard lessons in how to deliver virtual experiences, according to Brian Frager (pictured), VR/AR creative producer at Technicolor SA. “It’s about a lot of playtesting to get early iterations out into users hands and see what their instinct is,” ...

Production studio work is a world of its own. Film has its own demands in time, resources and people. However, much of this work can also be done digitally. Production involves a high degree of coordination, so a proper access control system can be vital. The cloud offers solid options in that regard, along with ...

Every day more film work is being done inside a computer. Maybe it’s an impossible action shot, a beautiful background or just a few wires disappearing. In any case, computer special effects have changed filming. The downside is the computer rendering that makes those shots possible takes time and horsepower. That represents a heavy up-front ...

Data science has a place beyond the tech field. Entertainment, for example, can benefit by measuring the moods and taste of a fickle audience. As studios invest hundreds of millions into their film projects, even a slight advantage can make a huge difference in returns. The business of predicting audiences, however, still has a ways to ...

In the cloud business, there are giants. And then there is Amazon Web Services. While AWS has captured the heart of the cloud market, even the greatest of giants can fall. To preserve its position, Amazon has planned a suite of customer-focused innovations. “Customers are always core to what drives our innovation,” said Lowell Anderson ...

Hardware has been the core of business technology for many years, but now many hardware functions are being taken over by software. The cloud is just one more step on this path, offering services that used to involve major infrastructure investment. Moving to the cloud, however, is not an easy thing. Tools and services are ...