Rose has more than 20 years experience in the publishing, design and technology sectors. She is a published author, technical analyst, writer, graphic designer, web developer, and photographer. She operates two of her own businesses: Rossello Design, which provides marketing, design and photography services to businesses, and Rossello Photography, which focuses on contemporary portraiture for women. For the past several years, she handled production for the Seybold Report and the Digital Publishing Report, produced by the Joss Group, and managed the publications' Web sites and online store. She also contributed several reviews for both publications. Earlier in her career, Rose was Assistant Managing Editor for Seybold Publications, which produced the Seybold Report on Publishing Systems and the Desktop Publishing Report.