Things have changed a lot in recent years–technology and social networks are now part of our everyday lives and things are constantly changing, forever revolutionizing the way we live. The London Olympic Games, one of the most important global events with massive coverage, could go down in history as the event that managed to take ...

The average American consumer does not understand the phrase cloud services, says a new study, which was conducted by Wakefield Research and commissioned by the company that develops cloud solutions, Citrix. The survey results, based on interviews with 1,000 average Americans during the month of August, provide some fascinating insights about cloud computing. Feign knowledge ...

From the birth of the modern Olympics, the “Olympic Brand” is associated with three supreme values: excellence, respect and friendship. It is on these three pillars of the IOC, which has set a goal to improve the state of the world through sport and build the game for over a century. Every four years, brands ...

Amazon Web Services (AWS) dominates the public cloud computing space, commanding more than 60 percent of market share and over one trillion data objects stored.  But being accustomed to physical products whose installation and operation are traditionally managed and monitored within the AWS data centers, the concept of behind the scenes of AWS usage for ...

Infographics are visual representations of information, data or knowledge. They have become very popular on the Internet lately, as these graphics allow us to quickly grasp and understand even the most difficult of concepts. But how about allowing brands to create their own customized themes and graphics to support their campaigns? With the advent of ...

Lattice Engines, the provider of Large Data Sales, announced the results of an independent survey showing the importance of big data to drive sales growth. The survey, conducted in association with CSO Insights, looks at more than 200 corporate executives and sales professionals to shed light on the most critical challenges a sales organization has ...

We all know teen girls run the commercial world, and now they’ve all but taken over online gaming.  Newzoo, the international full service market research and consulting firm completely focused on the games industry, provided new statistics showing the importance of the gaming market for teen and the rapid development of gaming worldwide. In the ...

A study by JiWire, a location-based mobile media company, brings a stone to the maturity of the public regarding behavior and location to help marketers target specific audiences. The company introduced a new tool called the “Location Graph,” which ingests billions of location based ad impression from the company’s location media network and builds profile ...

The iPhone and iPad are two of the fastest-selling products ever to grace the planet, and the number of people that can call themselves an iDevice owner is growing by the day. But as much as we love our mobile devices, these expensive gadgets are easy to break, especially if you’re one of the clumsy residents of ...

ClickFox, a pioneer in the analytics consumer experience space, revealed the company’s findings from the ClickFox 2012 Consumer Data Audit survey.  The company’s survey results shed light on consumer’s preferences around data management, and which organizations are handling this new market opportunity with the best of care. According to the survey, consumers are willing to ...