UPDATED 14:20 EDT / JANUARY 02 2012

Android Users Guide Mobile Trends and Hairstyles

We’ve got some confirmation Android has managed to climb its way to the top of the U.S global chart recently. The latest report by comScore found that Android rose 3.1 percent in the quarter ending November this year to 46.9 percent, followed by iOS’s 8.7 percent share – representing a gain of one and a half percent since August.

The rest of the top mobile platforms list remains flat in terms of rankings, according to comScore’s data. RIM has slipped down from nearly 20 percent to 16.6%, and Microsoft is still barely hanging above the five percent mark.  Somewhat surprisingly, Symbian came in at 5th.

In an interesting little social/mobile/big data experiment, a startup called BlueStacks created a visualization that lays out the most prominent features of the Android user base that helped drive the platform to its present day spot. BlueStacks makes software for running Android apps on Windows, and used data from Nielsen and 145,000 Facebook followers.

About 47 percent of Android device holders have black hair, rounded out to a total of 50 percent when added up with the green-haired three percent. A sizable portion wears pompadours, and more than 62 percent of all users use their smartphones for gaming. The rest use it for work, and about one third don’t have any paid apps installed.

Alongside other statistics it seems that Facebook addiction is another common trait, which the Android community shares with Apple’s. Benedict Evans of Enders Analysis pulled some interesting figures about device activations during the holiday. Over 300 million visitors used their mobile devices to access the site, as of December 27. This hasn’t gone unnoticed, according to Evans:

“Meanwhile, the iOS and Android apps are on the way to being one platform, with Facebook moving them more and more toward being wrappers for a common HTML5 experience,” Evans said. “Next year, Facebook will treat that user base as less of a mobile extension to the desktop experience and more as the core product—starting with advertising.”


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