Every enterprise today has data, but how much of it is really needed on a daily basis? Chances are good that the answer is not much, yet the challenge of managing all of that data in an effective, unobtrusive and cost-efficient manner is an ongoing concern. That’s the business opportunity for Komprise Inc., a data management startup.

“The reason we started the company is that customers told us they were literally drowning in data these days. Komprise analyzes and finds that data for you and shows how much you can save by managing it at a lower cost,” said Krishna Subramanian (pictured), chief operating officer at Komprise.

Subramanian visited theCUBE, SiliconANGLE Media’s mobile livestreaming studio, and spoke with host Jeff Frick (@JeffFrick) at SiliconANGLE’s studio in Palo Alto, California. They discussed Komprise’s invisible data management approach, cost-savings opportunities, and customer growth.

The business of managing growing amounts of data has led to the creation of a number of companies offering to save storage space and money. The problem is that many of the available solutions can be intrusive, cumbersome and, ultimately, not that cheap.

Connecting through open protocols

Komprise seeks to change that model by connecting to storage through open protocols without having to make any changes to the information technology environment. Its software runs in the background, without clogging the data path.

“We’re invisible to all of the active work. Data management is like a good housekeeper. You should never know that the housekeeper is there,” Subramanian said.

Despite its startup status, Komprise has already compiled a lengthy partner list, including storage vendors such as Dell EMC, IBM, NetApp and Hewlett Packard Enterprise, along with public cloud providers Amazon Web Services, Microsoft Azure and Google. By moving and reallocating unused data to different storage, the company claims it can provide a significant cost-savings.

The cost model is based on how much data is stored under Komprise management. “It’s a fraction of what you pay to store the data. You can save 70 percent or more on your storage,” Subramanian said.

The company now has 60 customers worldwide and is beginning to deploy field sales offices. “We’re seeing customers all the way from genomics and healthcare to big insurance and financial services companies — anywhere there’s data,” Subramanian said. “Don’t pay for data when you don’t need to.”

Watch the complete video interview below, and be sure to check out more of SiliconANGLE’s and theCUBE’s CubeConversations.

Photo: SiliconANGLE