Chris Selland
Latest from Chris Selland
Is Foursquare the Last Mile for Retailers?
Despite massive spending on CRM and marketing technology, it has been notoriously difficult for consumer product vendors and retailers to manage and analyze in-store behavior. Recently-funded foursquare - and the ecosystem the company is working to build - may offer a solution.
Wiring the Web
It's been a busy couple of weeks for tying together the disparate pages and services that most of know as 'the web' - and the identities, preferences and profiles of those who use and browse it. Facebook's announcements this past week have rightfully gotten tremendous attention, Twitter has been busy, and Salesforce.com made an equally ...
No iPad for me – yet
Why I'm resisting the urge to buy an iPad - for now at least.
Beyond Buzz: Not Just Another Real Time Web Clone
Like most of my online friends, I love shiny new toys, and as soon as I got Google Buzz I played around with it in Gmail (web and mobile) – and wasn’t overly impressed. It initially struck me as a FriendFeed-esque aggregator of other sources (notably Twitter) with some commenting capabilities of its own. Last ...
Nothing Happens Until Somebody Sells Something – or Scores a Goal
Last night, while watching (sort of) a very boring Orange Bowl, I was belatedly catching up with my TwitterStream and saw quite a few Tweets raving about the terrific World Junior Hockey Championship game going on between the US and Canada. Fortunately for the US, but unfortunately for me, by the time I got to ...
Is SCRM ’09 the same as eCRM ’99? [Buzzword Bingo]
I made a bit of a wisecrack (I do that often…) yesterday on Twitter in response to Ray Wang of Altimeter Group’s tweet that traditional CRM vendors are making "Not much progress on Social other than adding "another" channel." My response to Ray’s tweet was that SCRM ’09 sounds a lot like eCRM ’99, which ...
Predictions for 2010: Chris Selland’s List
What will happen in technology in 2010? SiliconANGLE contributor and well-known analyst and tech executive Chris Selland gives his predictions for some of what the New Year might bring.
Chatter from (and About) Salesforce.com
I spent a lot of time this week (unintentionally) tuned into Salesforce.com CEO Marc Benioff’s extremely enthusiastic – and extremely long – DreamForce keynote address and (intentionally) thinking about the implications of the company’s ‘biggest breakthrough ever’ which is destined to ‘revolutionize the workplace’. The announcement of Salesforce Chatter – the company’s newly announced Collaboration ...
Your Customers STILL Don’t Care About Your Social Media Strategy – But They Do Love a Bargain
I noted a Facebook post and Tweet from my friend Paul Gillin earlier today with interest. To quote: "Razorfish study says screw engagement; ppl want discounts from brands on SM.http://bit.ly/12eIAy. IMO, this question hard to study" In turn, I posted on his Wall: "I’m not the least bit surprised. Looks like they did a pretty ...
A Memo regarding Corporate Social Media policies
From: @TheManagementTeam To: @TheEmployees Subject: Corporate Social Media Policies It has come to management’s attention (we own your PCs, the network and the log files, remember?) that our employees are spending an increasingly large amount of time on Social Networks – and that we may have even developed a number of Social Media ‘gurus’ inside ...