RIM Perks Up the BlackBerry App World
Overall, RIM’s mobile app presence is a laggard compared to Apple and Android. But when it comes to a web-based app portal, all three could use some improvements. Apple is only recently making improvements for web-based app management outside of iTunes and Steve Jobs yesterday announced that the App Store will be available on new MacBooks.
To improve App World’s standing in the competition, RIM released a new a feature to their web portal, in the form of a tiny browser plug-in designed for direct purchasing. To purchase and download applications, simply plug the phone to the computer via USB. Now that’s a lot more handy than forwarding links to your phone, but perhaps not as simple as scanning a QR code on your computer screen.
Android’s desktop web browser features QR ccodes, which RIM in fact already have, and has no web-based app management tools at all, plus a horrible web portal. Nokia’s OVI store is a lot more organized, but unlike the App World, it does not offer QR codes or shopping by browser feature.
In related RIM news, LinkedIn’s BlackBerry app has recently been updated for OS6. RIM’s CEO also had a few choice words for Steve Jobs when it came to mobile platforms.
A message from John Furrier, co-founder of SiliconANGLE:
Support our mission to keep content open and free by engaging with theCUBE community. Join theCUBE’s Alumni Trust Network, where technology leaders connect, share intelligence and create opportunities.
- 15M+ viewers of theCUBE videos, powering conversations across AI, cloud, cybersecurity and more
- 11.4k+ theCUBE alumni — Connect with more than 11,400 tech and business leaders shaping the future through a unique trusted-based network.
About SiliconANGLE Media
SiliconANGLE Media is a recognized leader in digital media innovation, uniting breakthrough technology, strategic insights and real-time audience engagement. As the parent company of SiliconANGLE, theCUBE Network, theCUBE Research, CUBE365, theCUBE AI and theCUBE SuperStudios — with flagship locations in Silicon Valley and the New York Stock Exchange — SiliconANGLE Media operates at the intersection of media, technology and AI.
Founded by tech visionaries John Furrier and Dave Vellante, SiliconANGLE Media has built a dynamic ecosystem of industry-leading digital media brands that reach 15+ million elite tech professionals. Our new proprietary theCUBE AI Video Cloud is breaking ground in audience interaction, leveraging theCUBEai.com neural network to help technology companies make data-driven decisions and stay at the forefront of industry conversations.
