UPDATED 10:17 EDT / FEBRUARY 22 2011

Amazon Elite Get Instant Movie Streaming, Jabs at Netflix

Amazon’s been finding more ways to takeover the media industries, taking on music, books and movies.  A new service launches today, with its eye towards Netflix and other competitors.  With absolutely no additional charge, Amazon Prime members will get unlimited streaming of over 5,000 movies and television shows. These hoards of movies can be watched on Macs, PCs and almost 200 models of Internet-connected TVs, Blu-ray players and set-top boxes compatible with Amazon Instant Video.

Sounds privy? Yes. This is Amazon’s cheaper answer to Netflix Watch Instantly, which costs around $95 for an annual subscription. Indeed, the explosive growth of Netflix has stirred the online streaming industry, evident bh this Amazon upgrade. The free, one-month trial to learn more about the streaming service is available on their site.

Amazon Prime’s free 2-day shipping has already charmed several subscribers and Robbie Schwietzer, VP of Amazon Prime provided details: “Millions of Amazon Prime members already enjoy the convenience of free Two-Day Shipping. Adding unlimited instant access to thousands of movies and TV shows at no additional cost is a great way to give members even more value for their $79 annual Amazon Prime membership.”

With online video streaming becoming big business, it is not startling to see the likes of Amazon and Rebox up to challenge Netflix, being the top player in the online video domain. This subscription-based service provider has been shaking the firm grounds of monsters like Youtube, gradually taking over engagement and ad views from Google‘s user generated video portal. But, Google is gearing up for the war, and is expected to release mobile movies app soon.

A watchful eye on economical costs is what pulled Netflix through when they were just starting a few years back, working deals around streaming rights. Now, is Amazon Prime’ strength enough to knockout Netflix? Experts believed that there are 5 ways Amazon can kill Netflix: the obvious is a cheap monthly subscription rate, consumer-friendly pricing structure, emphasis on Disc+ On Demand, family sharing plans and distribution through its own mobile device, the Kindle Tablet.


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