Amidst the growing mobile competition, Orb Live pulls out a decider, allowing users to enjoy an entire media collection (music, photos and videos) to stream on their favorite mobile device via PC or Mac. Orb Live also lets users watch their favorite sports by offering ESPN3, as well as their favorite TV shows using just a PC or Mac with a TV tuner tethered to the TV feed, at no additional cost. Orb Live is available for iOS devices including the iPhone, iPod Touch, iPad, and Android devices as well. The stream speed will vary according to the connection available—wi-fi, 4G, 3G and Edge.

Meanwhile, Netflix lives up to the promise of aggressively expanding its catalog of supported Android devices from a meager list of 5, announcing compatibility with smartphones running Android versions 2.2 and 2.3. According to PCWorld, the figure equals 80 percent of all Android smartphones. There’s still no announcement of 3.0 support– perhaps because of its fluctuating availability among tablets.

On the other side of video streaming is Ooyola, a video publishing platform.  They also upgraded their offering this week by adding social dynamics into their video offering with the launch of Ooyola Social.  It will allow users to share and view videos through Facebook.  It also has the ability to let only a certain number of people unlock a video, or allow for group-activated screenings. Viewers can choose to “Like” the movie or “loan” it for later viewing. Chat is also accessible throughout the video experience.

Online video is a booming sector right now, merging at the intersection of technological capability and consumer interest.  And mobility is driving adoption even further, as cloud technology enables an on-demand culture to flourish amongst consumers.  According to a study conducted by video-hosting firm Wistia, two-thirds of Americans watch online videos furtively at work (rings a bell, aye?). This is usually done via mobile devices with headphones on, more men doing it than women. The video contents are dominantly new clips  at 17%, while viral streams account for 15%, and social video takes in 12% market share. The rest are feature-length films (4% ) and porn (1%).  Some of them admitted to be so desperate about taking a peek on their online videos that they even pretend to tie shoe laces so they can duck under their desk just to see a clip without letting on.

In a separate study conducted by Qumu, 61 percent of online Americans believe employers should allow mobile devices during work for work-related emails and viewing company video presentations. However, it seems like only 10 percent of the respondents know that a 90-second clip is 700 times larger than an average email.

“Qumu knows the future of business depends on video being consumed anytime, anywhere,” said Ray Hood, CEO of Qumu. “While the results of our survey may seem amusing, we at Qumu don’t condone that behavior and we give Enterprises the tools to manage the workforce. Not only can the Enterprise determine what videos employees can watch at work, they can also monitor when vital content like training material and company addresses have been watched. That way, the Enterprise can ensure everyone is on the same page.”