UPDATED 16:48 EDT / MAY 07 2013

Pivotal’s Surprising Goals with ViPR, Open Source at #EMCworld – Breaking Analysis

EMC World 2013 is in full swing at The Venetian in Las Vegas and today, and the company shed more light to Pivotal, EMC and VMware’s brainchild.

Pivotal is the combination of EMC assets such as the Greenplum division and Pivotal labs, as well as other VMware products.  Pivotal was created as a separate entity and became its own independent company last April 1, throwing its coming out party when GE announced its $105 million investment.  The investment aims to make sense of all the Big Data accumulated by GE in the company’s long-term efforts to industrialize the internet.

But will Pivotal play a vital role in the just-announced ViPR and what does it mean for EMC’s other products and services?

Joining Kristin Feledy in this morning’s NewsDesk is Wikibon Principal Research Contributor Jeff Kelly with his Breaking Analysis on the implications of ViPR to Pivotal and vice versa.

“One of the things they’re going to be focused on is building a platform to allow enterprises and service providers to build applications that take advantage of what he’s calling ‘big, fast data’.

“He also mentioned that they are going to make the Pivotal platform compatible with any number of cloud providers, of course VMware being one.  But he also mentioned Amazon Web Services, Google and OpenStack.”

Kelly notes this as an interesting detail, considering early speculation expected Pivotal to focus on VMware, keeping things close to the growing EMC “federation.”

EMC isn’t known for being particularly open, so why bend the rules with Pivotal?

“What [EMC recognizes] is, right from the top of Pivotal, CEO Paul Maritz, was that in order to gain mass adoption that really builds market share, they’ve got to embrace all the places where enterprises want to build Big Data applications.”

As for another member of the EMC “federation,” Greenplum will still be supported as a stand alone product, but not a platform sold in isolation since it’s a huge part of Pivotal, Kelly notes.

For more of Kelly’s Breaking Analysis regarding EMC’s Pivotal, check out the NewsDesk video below:


A message from John Furrier, co-founder of SiliconANGLE:

Your vote of support is important to us and it helps us keep the content FREE.

One click below supports our mission to provide free, deep, and relevant content.  

Join our community on YouTube

Join the community that includes more than 15,000 #CubeAlumni experts, including Amazon.com CEO Andy Jassy, Dell Technologies founder and CEO Michael Dell, Intel CEO Pat Gelsinger, and many more luminaries and experts.

“TheCUBE is an important partner to the industry. You guys really are a part of our events and we really appreciate you coming and I know people appreciate the content you create as well” – Andy Jassy

THANK YOU