T-Mobile US, Inc. announced its 10th Un-carrier move in an effort to attract customers: free video streaming and more data. Let’s take a look at the wireless giant’s new offerings.

Binge On

Subscribers of HBO, Hulu, Netflix, Showtime, Sling TV, Starz, WatchESPN and more will be able to stream content on their mobile devices without worrying that it will eat up their high-speed data. The offer is available to all current and new Simple Choice customers on qualifying plans.

The new free video streaming feature is called Binge On, which allows you to enjoy watching your favorite shows without worrying about your data. Viewers and subscribers of Crackle, Encore, ESPN, Fox Sports, Fox Sports Go, HBO Now, HBO Go, Hulu, MLB, Movieplex, NBC Sports, Netflix, Sling TV, Sling Box, Showtime, Starz, T-Mobile TV, Univision Deportes, Ustream, Vessel, Vevo, VUDU — with more streaming services on the way — can use the service.

Streaming videos will not affect the user’s 4G LTE data if they are on Simple Choice plans with extra data. T-Mobile is also including Verizon’s Go90 and AT&T’s DirecTV streaming services in Binge On.

Binge On optimizes video for mobile screens, minimizing data consumption while still delivering DVD or better quality (e.g., 480p or better). This allows Simple Choice subscribers to watch up to three times more videos from their data plans. T-Mobile subscribers can easily activate or deactivate Binge On for each line on their T-Mobile account.

To celebrate the launch of Binge On, T-Mobile is offering an exclusive 30 percent off a full year’s subscription to Sling TV’s “Best of Live TV” package to all Simple Choice customers. And those T-Mobile customers with Unlimited Smartphone LTE get a free streaming movie rental every single month in 2016 with Binge On.

Binge On will be available for new Simple Choice subscribers starting November 15, 2015, while existing subscribers will get in on November 19.

More data

Aside from free video streaming, T-Mobile also announced that it is doubling the data on every level of its flagship Simple Choice plan, as well as lowering the cost of extra gigs. Also, at no extra cost, families can now get twice as much high-speed data as before when everyone gets extra 4G LTE data.

“Un-carrier X marks the next step in this revolution, and it is massive,” said John Legere, president and CEO of T-Mobile. “Today, we’re not only doubling your data in Simple Choice, we’re making your data work a lot harder for you! With Binge On, video streams free from 24 streaming services to start, and more to come! Only T-Mobile would find a way for customers to watch unlimited HBO, Hulu, Netflix, Sling TV and more … without eating into their LTE data, while the Duopoly is squeezing consumers with overage fees and over-buying! T-Mobile is un-leashing entertainment and giving customers exactly what they want!”

Simple Choice customers still start with one line at just $50 a month for unlimited data, talk and text on T-Mobile’s nationwide 4G LTE network. But you’ll now get a full 2GB of 4G LTE data — twice the previous amount — on each line. As before, customers can still add a second line for $30 a month — but now with 2GB of 4G LTE data. Additional lines up to 12 are still only $10 per month — but each now come with 2GB of 4G LTE data.

T-Mobile also introduced Family Match, which allows families to save even more while getting more data. With Family Match, everyone on the plan will get twice as much data as before at no extra cost. They can add an extra 4GB of 4G LTE data (on top of the 2GB included), including mobile hotspot data, for just $10 more a month on each line, up to a total of 10GB per line. For families who’d rather customize their data by line, extra data is just $15 a month for each 4GB — compared to $20 a month for 4GB before — a savings of 25 percent per GB of high-speed data.

To celebrate today’s news, T-Mobile is making the fourth line free. For a limited time, a family of four can get four lines for only $120 with 24GB, that’s 6GB per person for just $30 per line.

Businesses also gets in on the data rain, as you get 10 lines for $160 and $15 for each additional line. You can either add 4G LTE data starting at $15 for 6GB of data or you can add pooled data that allows you to share your high speed data across all voice lines.

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