UPDATED 15:59 EDT / NOVEMBER 10 2009

GaryVee To Executives: Social Media is a Marathon, Not a Sprint

image Even if you love your corporate job, you should build your personal brand. That’s the advice of Gary Vaynerchuk, the multi-million dollar businessman, uber-popular video star and now New York Times bestselling author. In his latest book "Crush It," Gary evangelizes his philosophy on how to build your own brand equity. But how can you "crush it" when you work for a TV network, advertising agency or media firm? New Media Minute host Daisy Whitney asked Gary at a recent book event and he shared his thoughts on how employees can get executive buy-in to the "crush it" philosophy.


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