How Infor builds vertical solutions through customer “listening posts” | #Inforum14
Listening to customer needs is possibly one of the surest ways to improve company products and gain customer loyalty. For Infor Inc., the company’s enhancement request process makes it simple for Infor customers to request changes to its base product of enterprise software and cloud services specific to industry verticals. Facilitating communication between Infor and its customers is the Customer Experience Board, which is steered by Infor customers worldwide.
From the Customer Experience Board, Suzanne Minard, Business Systems Manager at Rapidparts, and Karl Danielson, Systems Director MMIS at Norton Health Care, shared their respective experience during a live interview on theCUBE at Infor’s annual conference this month. The two noted that the Infor Customer Experience Board is an active participant in specific vertical user growth, with specific programs that address specialized needs for each client. The Board also helps customers to upgrade faster and promotes community interaction.
As the result of a recent project, the User Groups feature will roll out as part of Infor in 2015, a new product that ensures customers and company can interact.
Check out the full Minard and Danielson interview below.
photo credit: LaVladina via photopin cc
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