GoPro, Inc. is releasing its new Hero line of cameras on October 5^th. The range includes the Hero, the Hero4 Silver and the Hero4 Black.

While the three new models vary in price and specifications, it is the GoPro Hero that is set to make the biggest impact; especially amongst customers new to GoPro.

It is set to retail for just $129.99 and features such as 1080p HD video at 30 frames per second or 720p HD video at 60 frames per second, as well as shooting 5-megapixel stills make it an excellent entry level option at a very competitive price. While it lacks Wi-Fi and Bluetooth, available in the Hero4 Silver and Hero4 Black models, it is also waterproof to 131’ (40m), according to GoPro.

The Hero4 Silver retails for $399.99 and features a touch-display, 1080p HD video at 60 frames per second and 720p HD video at 120 frames per second, 12MP photos up to 30 frames per second, built-in Wi-Fi and Bluetooth, Protune for photos and video and is waterproof to 131’ (40m).

The range topping Hero4 Black is certain to excite the pros with its 2x more powerful processor and 4K30, 2.7K50 and 1080p HD video at 120 frames per second video capabilities in addition to also shooting 12MP stills.

It is hard to find fault with this lineup, although one drawback seems to be the short battery life. A report from The Wall Street Journal has it lasting a mere 2.5 hours.

Alternatives such as the Polaroid Cube and the Sony Action Cam are already on the market and HTC is about to launch their ReCamera, but the GoPro Hero is bound to be popular with strong brand recognition, high specifications and a very attractive price tag.

Image via GoPro