Josh Kahn, senior VP of EMC Corp. Global Solutions, spoke with theCUBE during EMC World 2015 about the various solutions that his department offers IT organizations. The “solutions” buzzword has become synonymous with platform and other services. And Kahn explains that for EMC, the solution ends with the customer.

“We look at products from EMC, and we design customer outcomes. We then engineer those outcomes to give our customers a jumpstart on getting the results they’re looking for,” says Kahn.

The Enterprise Hybrid Cloud

Kahn notes the synergy between the deployment of converged infrastructure and the deployment of solutions. “Take the Enterprise Hybrid Cloud, for example. The fastest way to deploy the Enterprise Hybrid Cloud is on a [VCE] Vblock,” says Kahn. “The Enterprise hybrid cloud solution involves software we’ve written to predefine service levels and automate the provisioning and configuration of those services. This gives IT organizations a way to have their own internal Amazon-like cloud. You do it with the solutions my teams build, on top of the Vblock, and you get it into your environment in 28 days or less.”

EMC offers two different types of solutions: reference architecture, which is usually a white paper that documents how to configure and deploy various products, and an engineered solution. “This is where we write software to create an outcome,” says Kahn. “This will give you 80 percent of the answer right out of the box.”

Watch the full interview below, and be sure to check out more wall-to-wall EMC World coverage from theCUBE and SiliconANGLE.