Ravello Systems, Ltd. was founded in early 2011 with the sole purpose of changing the way companies consume the public Cloud. “We are coming from a very rich virtualization background, networking background, and some storage,” according to Benny Schnaider, cofounder, chairman and president of Ravello Systems, Ltd., who spoke with Stu Miniman and Brian Gracely of theCUBE, from the SilconANGLE Media team, at VMworld 2015.

Ravello is using that experience to invent a new vision of how the future of data centers should look. “And the new vision is basically based on the isolation of the application and the infrastructure that the application is running on,” Schnaider said. “And when I say the application itself, it’s everything that’s related to running this application. It’s the apps themselves, it’s the networking, it’s the storage …”

Once all of these components are made autonomous, it’s possible to run an app from anywhere. “All this magic is done without changing the application,” Schnaider stated. “It’s done automatically by Ravello, with some key knobs that you as a user can play with and adjust to your needs.”

Making the operating system VM monolithic

Virtualization is doing three things to the operating system, according to Schnaider: detaching the operating system from the hardware; making the operating system virtual machine (VM) monolithic; and once you have those two things, moving the application from one physical machine to another physical machine.

“What we are doing in Ravello is exactly the same thing, one level up,” he explained. “Rather than dealing with a single VM, we are dealing with an application. Rather than dealing with a physical machine, we are dealing with the Cloud. So we are making the application monolithic. We are detaching it from the Cloud, and then we can move it from one Cloud to another Cloud.”

Schnaider added that the other thing that’s unique about the Ravello vision is that it delivers its technology as a service. “So you can look at us as a virtual Cloud provider. … We are running over the top of existing Cloud providers.”

This partnership with existing services has been a core part of Ravello’s innovation. Its collaboration with vExperts (VMware’s global evangelism and advocacy program) has helped it tailor its technology to the needs of the market. “When you have such a set of engineers like we do, coming up with the product or with the technology is relatively easy,” Schnaider said. “It’s all about how do you make a technology and a solution that people can use, need it and consume it, and that’s what vExperts are helping us in achieving.”

Watch the full interview below, and be sure to check out more of SiliconANGLE and theCUBE’s coverage of VMworld 2015.

Photo by SiliconANGLE