Computer networking is the glue that holds the tech world together, but all those cables and wires don’t run themselves. It takes dedicated companies and expert businesses to bring together the knowledge and hardware that forms the foundation of the networking ecosystem.

To explore the business aspect of networking, John Furrier and Jeff Frick, cohosts of theCUBE, from the SiliconANGLE Media team, joined Tim Nicols, VP of channel sales and business development for RagingWire Data Centers, Inc., during the Console Connect Live 2015 conference.

Opening the interview, Nicols explained that networking is changing from the traditional model. His company saw new requirements from customers, including direct connect to its important sites. The company’s customers also wanted something simple, cost-effective and secure. RagingWire responded by creating an ecosystem of services to support their clients.

The advantages of scale

Although new technology allows for networking systems to be much smaller than before, the so-called “telephone closet” model, there is still a strong advantage for larger designs. The networking megacenter brings with it the power of scale, centralizing a company’s staff and infrastructure needs. This allows megacenters to provide service at a lower price point.

Geography is the key feature of any megacenter. The right location is vital because such centers rely on a combination of factors to be price-effective. The land must be cheap yet close to a major population center so the facility has access to skilled employees and the telecommunications grid.

Building on the foundation

Nicols pointed out that networking would only grow in the future. While his company took its directives from the needs of its clients, the situation itself was continually evolving. More devices were going mobile, demanding more networking power and forcing networking companies to grow and adapt. The biggest obstacle, he said, was capital. Only those companies with access to cheap capital would prosper against this need for growth.

The biggest challenge in the networking world, though, is the problem of ensuring reliable connectivity. New solutions will be necessary to manage the growth of the tech world.

Watch the full interview below, and be sure to check out more of SiliconANGLE and theCUBE’s coverage of Console Connect LIVE 2015.

Photo by SiliconAngle