UPDATED 23:26 EDT / OCTOBER 23 2017

84041561_cb6029422b_o EMERGING TECH

Cheers! Russian entrepreneur plans to make cryptocurrency-themed vodka

A rather crafty Russian entrepreneur wants to spread the joy of cryptocurrencies in the form of vodka.

Dmitry Troitsky, from the Russian city of Ekaterinburg in the Ural mountain range, has filed trademarks to use the names Bitcoin, Ethereum and Ethereum Classic as vodka brands. “I want to use the names of cryptocurrency when issuing goods in the 33rd class of the international classification of goods and services (alcoholic beverages, except beer), these three names are the most top-notch,” Troitsky told Russian site Life.ru.

Disappointing alcoholics and cryptocurrency fans worldwide, Troitsky failed to provide further details on his cryptodrink, saying that “I can not say yet how it will look and when it will be released” before adding (seriously) “but I’m sure that it [the vodka] can be useful.”

Whether drinking large amounts cryptovodka during bitcoin and Ethereum’s various ups and downs is useful or not is a matter open to argument, but in any case it will be interesting to see how the Russian government deals with Troitsky’s idea.

Russia has had a mixed reaction to all things cryptocurrency-related over the last few years. The country banned bitcoin sites in January 2015 before the decision was overturned later the same year. The Russian finance ministry called for an outright bitcoin ban in June 2016 with the exception of foreign currency transactions. In August 2016, Russia saw the launch of its first physical bitcoin exchange in Moscow, which opened despite the uncertainty about the legal status of bitcoin in the country, followed by an outright ban of cryptocurrency exchanges earlier this month.

Whether cryptovodka will gain similar attention is yet to be seen. But the story from Russia concludes with a quote from a patent lawyer that’s hard to argue with: “The names of cryptocurrencies can cause people to have pleasant associations with respect to certain goods.”

There’s one remaining question true cryptocurrency fans will ask, though: If Troitsky forks his vodka in the future, will we get a free bottle of new “Cryptovodka Gold” for every existing bottle of crypto-vodka we own?

Photo: ikonvodka/Flickr

Since you’re here …

Show your support for our mission with our one-click subscription to our YouTube channel (below). The more subscribers we have, the more YouTube will suggest relevant enterprise and emerging technology content to you. Thanks!

Support our mission:    >>>>>>  SUBSCRIBE NOW >>>>>>  to our YouTube channel.

… We’d also like to tell you about our mission and how you can help us fulfill it. SiliconANGLE Media Inc.’s business model is based on the intrinsic value of the content, not advertising. Unlike many online publications, we don’t have a paywall or run banner advertising, because we want to keep our journalism open, without influence or the need to chase traffic.The journalism, reporting and commentary on SiliconANGLE — along with live, unscripted video from our Silicon Valley studio and globe-trotting video teams at theCUBE — take a lot of hard work, time and money. Keeping the quality high requires the support of sponsors who are aligned with our vision of ad-free journalism content.

If you like the reporting, video interviews and other ad-free content here, please take a moment to check out a sample of the video content supported by our sponsors, tweet your support, and keep coming back to SiliconANGLE.